The combined impact of COVID-19 and weather conditions in Germany caused overall volume sales of air treatment products to decline in 2020, and at a slightly faster rate than in the previous year. While the country experienced very high temperatures for a few weeks during the summer, the heatwave was not as intense as in 2019. As a result, demand for air coolers fell, reversing the expansionary trend observed earlier in the review period. Meanwhile, the declining trend in volume sales of cooling...
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Euromonitor International's Air Treatment Products in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Air Purifiers, Cooling, Dehumidifiers, Humidifiers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Why buy this report?
* Get a detailed picture of the Air Treatment Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Content
Air Treatment Products in Germany
Euromonitor International
February 2021
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List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
COVID-19 has a slightly negative impact on overall demand
Air purifiers and humidifiers benefit from pandemic-related health concerns
De’Longhi maintains its lead in air treatment products
RECOVERY AND OPPORTUNITIES
Sustained recovery in total volume sales expected from 2021
Diverging fortunes projected for portable room and split air conditioners
Further gains for e-commerce are likely to be gradual
CATEGORY DATA
Table 1 Sales of Air Treatment Products by Category: Volume 2015-2020
Table 2 Sales of Air Treatment Products by Category: Value 2015-2020
Table 3 Sales of Air Treatment Products by Category: % Volume Growth 2015-2020
Table 4 Sales of Air Treatment Products by Category: % Value Growth 2015-2020
Table 5 Sales of Air Conditioners by Connected Appliances: % Volume 2016-2020
Table 6 NBO Company Shares of Air Treatment Products: % Volume 2016-2020
Table 7 LBN Brand Shares of Air Treatment Products: % Volume 2017-2020
Table 8 Distribution of Air Treatment Products by Format: % Volume 2015-2020
Table 9 Forecast Sales of Air Treatment Products by Category: Volume 2020-2025
Table 10 Forecast Sales of Air Treatment Products by Category: Value 2020-2025
Table 11 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Air Treatment Products by Category: % Value Growth 2020-2025
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