Imagine you are medical product manufacturer Physicians across New York. Now compute the cost of employing people to book a meeting with the doctor or a physician who would be interested in your product. Similarly, another staff should go to perform the demo of the product. One salesperson have to sell the deal and finally a service personnel should explain the working and functioning of the product. This is not an easy task. All these can happen only when you get to meet the doctor and convince that you have a powerful product that can simplify his job and make it easier for the patients to get cured.

However, as the whole industry knows, it is not an easy job. At the same time, think that you can reach the doctor with a click of a mouse and the doctor can also book the appointment with the click of another button. This is what the email marketing enables. When you send the marketing mail of your company, the doctor get notified of the mail and she can reply at her convenience. This is why email marketing is getting famous in all industries.