You might not know this, but YouTube is the second-largest search engine in the world. But, of course, this is after the parent company, Google. And with YouTube videos being posted every other day, you must do everything possible to avoid getting lost in the sea of videos. The best way to go about this is by optimizing great videos using video SEO best practices.

Keep in mind YouTube, and SEO will always go hand in hand. But how do you ensure your videos have a higher ranking on search results. To ensure you have a remarkable experience and boost your YouTube SEO strategy, here are two tips to employ.

To boost your YouTube and SEO, you must select the right keyword for your video. You ought to insert keywords in YouTube titles and metadata to stand out from the competition. When spoken in the audio, keywords should appear in captions and transcripts. That’s a win for SEO.

It is highly recommended that you utilize YouTube keyword tools to find out what phrases and keywords people use in search. Then, all you have to do is type a phrase or word relevant to your friend in the search and see the suggestions offered by YouTube.

Once you find the perfect keyword to use, you ought to ensure that the texts associated with your video are keyword-optimized. But, of course, you don't have to go overboard before you finally optimize the popular social channel. Remember, search engines have wizened up to keyword –stuffing. Either way, it is in your best interest that you write for humans, not robots.

To have an easy ride, you will have to perform keyword research and pick out great keywords to use. It is then that you must incorporate them naturally into the title, Meta description, and tags. Be sure to take advantage of the auto-complete feature on YouTube, as it will also help you significantly.

Boosting your YouTube SEO strategy does not have to be the underlying reason behind your troubles. Take your time researching around and figure out what goes into getting the most from your SEO campaign. That way, you will no longer have to worry about leaving room for mistakes once you get started. Then, visit the MediaOne Marketing website and learn more about applying SEO on YouTube before moving on to the next step.