Millions of individuals are surfing the web, and their mindset isn't all that unlike that of a window shopper. Your website serves as a virtual marketplace as well. You must convert visitors to consumers in some way. The majority of people consider window shoppers to be tire-kickers, or people who look but never buy. While window shoppers aren't actively shopping, they are all interested in what you have to offer in some way.
Persuade them to do something simple.
So, on your website, include a call to action that encourages visitors to take action. Encourage them to read your blog, subscribe to your newsletter, or view your video. You'll also be laying the groundwork for them to become customers. If window shoppers do something that allows you to stay in touch with them, you'll be able to engage with them, keep in touch, and keep your business in their minds until they're ready to buy.

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