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Simulation Software Advancements and Adoption of VR/AR Driving Automotive Simulation Market

Automotive Simulation Market Overview:

The automotive simulation market refers to the use of computer-aided simulations and modeling to evaluate the performance, design, and functionality of various automotive components and systems. This technology has become increasingly popular in recent years due to its ability to save time and reduce costs in the product development cycle.

The global automotive simulation market is expected to grow significantly over the next few years, driven by factors such as increasing demand for electric and hybrid vehicles, the need to reduce product development costs, and the growing trend of autonomous driving. The market is also expected to benefit from advancements in simulation software and the growing adoption of virtual reality and augmented reality technologies in the automotive industry.

Major players in the automotive simulation market include companies such as ANSYS, Altair Engineering, Siemens PLM Software, Dassault Systemes, MSC Software, and PTC. These companies offer a range of simulation software and services to automotive manufacturers and suppliers, helping them to optimize product design, reduce development time, and improve product quality.

The automotive simulation market is also segmented by application, with areas such as powertrain and engine simulation, vehicle dynamics simulation, crash simulation, and aerodynamics simulation all experiencing significant growth. Other applications of automotive simulation technology include testing and validation, durability and fatigue testing, and driver behavior simulation.

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Automotive Simulation Market – Segments

The report is segmented into components, application, deployment, end-users, and regions. The component segment is sub-segmented into software and services. The application segment is sub-segmented into drive systems, mechanical components, fluid power, and others. The deployment segment is sub-segmented into on-premises and cloud. 

The end-users segment is sub-segmented into OEM, component suppliers, research & engineering organizations, and others. The region segment is sub-segmented into Asia Pacific, Americas, Europe, and the Rest-of-the-World.

Global Automotive Simulation Market – Regional Analysis

Europe dominates the global automotive simulation market. The largest market share attributes to growing investments by major OEMs and stringent safety standards for vehicle manufacturing & testing in the region. Moreover, the presence of well-established automotive industries in the region pushes the growth of the market. Also, increasing innovations and focus on fuel efficiency & sustainability boost the regional market's growth.

North America is the second-largest market for automotive simulations. The market is driven by increasing investments by OEMs, component suppliers, and governments. Additionally, the presence of many notable automakers and industry players in the region drives the market. The early adoption of advanced technologies stringent vehicle & passenger safety regulations boosts the market growth in the region.

The Asia Pacific region holds a sizable share in the global automotive Simulation market. Factors such as increased production and sales of electric vehicles in the region boost the demand in the automotive software marketBesides, the presence of major market players in China, India, South Korea, and Japan substantiates the market size offering innovative technologies.

Industry/ Innovation/ Related News:

April 12, 2021 ---- Two American companies, Ansys, a global leader in engineering simulation and Velodyne Lidar, a lidar technology company, announced their collaboration to transform autonomous vehicle safety. These companies are developing highly accurate physics-based models of Velodyne's lidar sensor to detect and track driving hazards.

Ansys' VRXPERIENCE is a next-gen, real-time interactive driving simulator that models, evaluates and validates lidar designs within a highly realistic virtual environment. The collaboration is projected to accelerate the integration of Velodyne's sensor into autonomous vehicles (AV) to help make roads safer. On April 20 and 21, Velodyne presented 'How Lidar Sensors, Software and Simulation Advance Autonomous Applications' at Simulation World 2021.

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Automotive Simulation Market – Competitive Landscape

Highly competitive, the automotive simulation market appears diversified due to the presence of several well-established players. To gain a larger competitive share, players incorporate strategic initiatives such as mergers & acquisitions, expansion, and product & technology launches.

Major Players:

Players leading the global automotive simulation market include dSPACE GmbH (Germany), ESI Group (Germany), ANSYS, Inc. (US), Dassault Systèmes (France), MOOG INC. (US), PG Automotive GmbH (Germany), Siemens PLM (US), and TESIS GmbH (Germany), among others.

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