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Posted by smithmorgan on August 20, 2024 at 8:17am 0 Comments 0 Likes
Posted by smithmorgan on August 20, 2024 at 8:16am 0 Comments 0 Likes
COVID-19 Impact on Home Security in Semiconductors and Electronics Industry
COVID-19 is a pandemic ailment which has shaped a severe outbreak in the world starting from China to almost in every country. It has major impact almost on everything including world economy, human life, industrial sector, commercial segment and others, as a result, the demand and consumption rate gets lowered. Inaccessibility of vaccine to remedy or avoid the disease from spreading is major motive due to which lockdown has been started for expectation and to lower the COVID-19 spread. To control the ailment spread, lockdown is so reserved and is considered to be the superior arrangement observed within the several nations but it moreover has an unfavorable effect on the economy. The lockdown impacted the manufacturing industry, automotive industry, mining, logistics industry, construction industry, electronics, retail sector and others as all facilities were closed which is a reason behind the slow market growth.
There has been a disturbance in supply chain of many industries due to restriction in logistics and closing of manufacturing facilities. The pandemic COVID-19 has severely impacted the growth of the home security systems globally. The impact of COVID-19 on major markets such as the U.S. and China has been significantly adverse as supply chain disruption in China has resulted in a decline in the demand for home security systems. The market in the U.S. is predictable to show stronger growth in comparison to other countries. However, the home security market has not remained untouched by the coronavirus pandemic, but for a longer term, the pandemic is not expected to affect the market. Home security market has seen a mixed impact of COVID-19. Some householders are reluctant to risk exposure to COVID-19 as avoiding connection and even repair technicians entering their home as per their potential. The cramps growth for the traditional security systems, but heightens the inclination to acquire self-install security systems.
In a survey conducted in April 2020, Parks Associates found that three out of four consumers are cost sensible as a result of COVID-19 pandemic. Furloughs, job loss and paycheck reductions have challenged consumer purchasing.
Security is a vital service and has been in demand during the pandemic as well. The companies has seen decline in the revenues, but the market was not that bad in last year. Housing customers want to increase their sense of security while at home due to which the home security market has become a huge opportunity for dealers and integrators. The most in-demand technology from residential customers was video surveillance and video monitoring. As consumers consumed more time at home, they considered for new ways to protect their home and families. A investigation camera at the front door of the family gives owners a rapid and informal way to stay updated on activity both inside and outside the home which has increased the sales of home security systems.
AFTERMATH OF COVID-19 AND GOVERNMENT ROLE
The COVID-19 created major impact on the daily lives of individuals, businesses and industries worldwide. Initially many home security companies have shut down their plants to stop the spread of corona virus. The market of home security has also slowed down due to a decline in supply chain and logistics of security components. The COVID-19 outbreak has caused disruptions to the domestic and international operations and sales activities of the companies. Government of various countries has taken strict actions of closing border for trade activities and the safety of reopening borders depend on the severity of COVID-19 spread in a specific area. Now as the lockdowns initiated by the government are getting relieved as it’s creating major impact on the economy. Relieving some restriction from the businesses to restart their operation and meet the production capabilities, transporting and warehousing the government is providing permission with certain condition and support. Governments of the various countries such as the U.S., U.K., China, Brazil and others are allowing the businesses to start their facility and logistics services with necessary precautions.
STRATEGIC DECISIONS FOR MARKET PLAYERS AFTER COVID-19 TO GAIN COMPETITIVE MARKET SHARE
The pandemic has impacted the home security market due to restrictions on supply chain. The companies are moving into partnerships with distributors in different regions to increase their business. Many companies are also implementing cost reduction measures intelligently and consistently. And on the top of that, key players are driving change by dynamically promoting many possibilities offered by digitalization at all levels from new product features to new processes in everyday working lives. The companies are also attaining and merging with other players to strengthen their position in the market.
For instance,
• In February 2021, ADT Inc. and DISH Network Corporation declared a partnership whereby DISH will begin sales, marketing and installation services for ADT smart home security products in the U.S.
• In December 2020, Brinks Home Security announced that it has acquired approximately 30,000 residential and small business and 8,000 large commercial alarm monitoring contracts from select security.
• In August 2020, ADT and Google are looking onward to a long term conglomerate to generate the next generation of smart home security offerings. This conglomeration would consist of Google’s machine learning technology with ADT’s service, installation and professional monitoring network to create a more cooperative smart home.
IMPACT ON DEMAND AND SUPPLY
The COVID-19 pandemic has been posing measurable impacts on the global economy. Owing to quarantines situation, social distancing measures and traveling constraints on a broad-scale drives a steep decline in businesses. Both the production and sales of home security came to a halt across the globe as the whole ecosystem got disrupted. However, the demand for home security has increased as people are working from home so they have more time to think about the safety and security of their homes. This has increased the demand for the security systems such as video surveillance. The pandemic had witnessed mixed impact on the sales of the home security products. The halt of manufacturing operations of security products due to lockdowns and reduced production capacities because the companies are allowing only half workforce to work in the plants at a time. This factor has impacted the overall sales of the home security market.
The home security market has seen disruption in supply chain as China harvests more than 90% of the video surveillance apparatus and accounts for 45% of the domain’s total revenues. And the cross border trade restrictions from China have affected the supply of home security components.
CONCLUSION
As the COVID-19 prevails, the initial period saw a disruption in both supply and demand of the home security market. Later, the demand for security from homeowners has rose especially in North America region. However, most of the manufacturing facilities and production were closed bringing down the sales of the home security companies.
However, after May, the government has uplifted many restrictions to continue the businesses such as resuming of manufacturing facilities. Hence, the companies have seen little growth in sales as many businesses started resuming their work demand surged rapidly. Home security companies are focusing towards partnerships and collaborations to overcome the COVID-19 outbreak. Post the pandemic, the demand for new home security is expected to show an increase as economies are recovering steadily.
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