Objectives of the Study:

# To define, describe, and forecast the global viscometer market by product, sample type, end user, and region

# To provide detailed information about the major factors influencing market growth (key drivers, restraints, opportunities, and industry-specific challenges)

# To strategically analyze micromarkets with respect to individual growth trends, prospects, and their contributions to the global viscometer market

# To analyze market opportunities for stakeholders and provide details of the competitive landscape for key global players

# To forecast the size of the market segments with respect to four main regions, namely, North America (US and Canada), Europe [Germany, France, the UK, and Rest of Europe (RoE)], Asia Pacific [China, India, Japan, and Rest of Asia Pacific (RoAPAC)], and the Rest of the World (RoW)

# To profile the key players active in the global rheometers and viscometers industry and comprehensively analyze their global revenue shares and core competencies

# To track and analyze competitive market-specific developments such as product developments & commercialization, strategic mergers, market expansions, as well as agreements in the global rheometers and viscometers industry

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Growth Boosting Factors:

The demand for rheometers & viscometers across key markets is majorly driven by factors such as technology advancements; expansion of petrochemical and material manufacturing industries; growing stringency of the regulatory framework for product safety compliance in cosmeceutical, biotechnology, and pharmaceutical industries; rising public-private investments to support product innovation; and increasing burden of target diseases, globally.

Expected Revenue Surge:

The global rheometers & viscometers market is projected to reach USD 878.6 million by 2023 from USD 697.7 million in 2017, at a CAGR of 4.0%.

End Users:

On the basis of end user, the viscometer market is segmented into petroleum product manufacturers & petrochemical refineries; pharmaceutical, cosmeceutical, and biotechnology companies; chemical and material manufacturers; food and beverage manufacturers; and research & academia, and other end users. The petroleum product manufacturers & petrochemical refineries segment is expected to account for the highest growth rate of the rheometer and viscometer market during the forecast period. The high growth can be attributed to the rising production output & capabilities of major product manufacturers.

Geographical Growth Scenario:

This report covers the rheometers & viscometers market across four major regions, namely, North America, Europe, the Asia Pacific, and the RoW. North America is expected to command the largest share of the market in 2018. Dominant position of North America in the global viscometer market is attributed to the ongoing technological advancements in the field of rheometers and viscometers, growing number of disease diagnostic procedures based on viscosity/rheology analysis, strong presence of major device manufacturers, and the wide availability of rheometers and viscometers in the region (owing to the strong distribution networks of major product manufacturers in North America).

Factors such as high cost of rheometers & viscometers and lack of availability of well-skilled technicians to operate rheometers & viscometers are expected to restrain the growth of the market during the forecast period.

Key Players:

The major players in the rheometers & viscometers market are Brookfield Engineering Laboratories (US), Anton Paar (Austria), Spectris (UK), Waters Corporation (US), and Cannon Instrument Company.

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