Programmatic marketing/advertising can be confusing, especially for an outsider or someone new to the channel.
This report elaborates the market size, market characteristics, and market growth of the Programmatic Marketing and Advertising industry, and breaks down according to the type, application, and consumption area of Programmatic Marketing and Advertising. The report also conducted a PESTEL analysis of the industry to study the main influencing factors and entry barriers of the industry.

ALSO READ:  http://www.marketwatch.com/story/programmatic-marketing-and-adverti...

In Chapter 3.4 of the report, the impact of the COVID-19 outbreak on the industry was fully assessed. Fully risk assessment and industry recommendations were made for Programmatic Marketing and Advertising in a special period. This chapter also compares the markets of Pre COVID-19 and Post COVID-19.
In addition, chapters 8-12 consider the impact of COVID-19 on the regional economy.

Key players in the global Programmatic Marketing and Advertising market covered in Chapter 13:
Acquisio
Quantcast Advertise
MediaMath
Sizmek
DATAXU
Adobe Media Optimizer
Flashtalking
Wordstream
Marin Software
Adwords
Choozle
Facebook Business
Yahoo Gemini
The Trade Desk

ALSO READ:  http://www.marketwatch.com/story/june-2021-report-on-global-baby-in...

In Chapter 6, on the basis of types, the Programmatic Marketing and Advertising market from 2015 to 2025 is primarily split into:
Programmatic RTB
Programmatic Direct

In Chapter 7, on the basis of applications, the Programmatic Marketing and Advertising market from 2015 to 2025 covers:
Marketing and Advertising
Health, Wellness and Fitness
Construction
Others

Geographically, the detailed analysis of production, trade of the following countries is covered in Chapter 4.2, 5:
United States
Europe
China
Japan
India

ALSO READ:  http://www.marketwatch.com/story/june-2021-report-on-global-gps-wat...

Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions are covered in Chapter 8, 9, 10, 11, 12:
North America (Covered in Chapter 8)
United States
Canada
Mexico
Europe (Covered in Chapter 9)
Germany
UK
France
Italy
Spain
Others
Asia-Pacific (Covered in Chapter 10)
China
Japan
India
South Korea
Southeast Asia
Others
Middle East and Africa (Covered in Chapter 11)
Saudi Arabia
UAE
South Africa
Others
South America (Covered in Chapter 12)
Brazil
Others

Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025

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Table of Contents

1 Programmatic Marketing and Advertising Market - Research Scope
1.1 Study Goals
1.2 Market Definition and Scope
1.3 Key Market Segments
1.4 Study and Forecasting Years

2 Programmatic Marketing and Advertising Market - Research Methodology
2.1 Methodology
2.2 Research Data Source
2.2.1 Secondary Data
2.2.2 Primary Data
2.2.3 Market Size Estimation
2.2.4 Legal Disclaimer

3 Programmatic Marketing and Advertising Market Forces
3.1 Global Programmatic Marketing and Advertising Market Size
3.2 Top Impacting Factors (PESTEL Analysis)
3.2.1 Political Factors
3.2.2 Economic Factors
3.2.3 Social Factors
3.2.4 Technological Factors
3.2.5 Environmental Factors
3.2.6 Legal Factors
3.3 Industry Trend Analysis
3.4 Industry Trends Under COVID-19
3.4.1 Risk Assessment on COVID-19
3.4.2 Assessment of the Overall Impact of COVID-19 on the Industry
3.4.3 Pre COVID-19 and Post COVID-19 Market Scenario
3.5 Industry Risk Assessment

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4 Programmatic Marketing and Advertising Market - By Geography
4.1 Global Programmatic Marketing and Advertising Market Value and Market Share by Regions
4.1.1 Global Programmatic Marketing and Advertising Value ($) by Region (2015-2020)
4.1.2 Global Programmatic Marketing and Advertising Value Market Share by Regions (2015-2020)
4.2 Global Programmatic Marketing and Advertising Market Production and Market Share by Major Countries
4.2.1 Global Programmatic Marketing and Advertising Production by Major Countries (2015-2020)
4.2.2 Global Programmatic Marketing and Advertising Production Market Share by Major Countries (2015-2020)
4.3 Global Programmatic Marketing and Advertising Market Consumption and Market Share by Regions
4.3.1 Global Programmatic Marketing and Advertising Consumption by Regions (2015-2020)
4.3.2 Global Programmatic Marketing and Advertising Consumption Market Share by Regions (2015-2020)

5 Programmatic Marketing and Advertising Market - By Trade Statistics
5.1 Global Programmatic Marketing and Advertising Export and Import
5.2 United States Programmatic Marketing and Advertising Export and Import (2015-2020)
5.3 Europe Programmatic Marketing and Advertising Export and Import (2015-2020)
5.4 China Programmatic Marketing and Advertising Export and Import (2015-2020)
5.5 Japan Programmatic Marketing and Advertising Export and Import (2015-2020)
5.6 India Programmatic Marketing and Advertising Export and Import (2015-2020)
5.7 ...

6 Programmatic Marketing and Advertising Market - By Type
6.1 Global Programmatic Marketing and Advertising Production and Market Share by Types (2015-2020)
6.1.1 Global Programmatic Marketing and Advertising Production by Types (2015-2020)
6.1.2 Global Programmatic Marketing and Advertising Production Market Share by Types (2015-2020)
6.2 Global Programmatic Marketing and Advertising Value and Market Share by Types (2015-2020)
6.2.1 Global Programmatic Marketing and Advertising Value by Types (2015-2020)
6.2.2 Global Programmatic Marketing and Advertising Value Market Share by Types (2015-2020)
6.3 Global Programmatic Marketing and Advertising Production, Price and Growth Rate of Programmatic RTB (2015-2020)
6.4 Global Programmatic Marketing and Advertising Production, Price and Growth Rate of Programmatic Direct (2015-2020)

7 Programmatic Marketing and Advertising Market - By Application
7.1 Global Programmatic Marketing and Advertising Consumption and Market Share by Applications (2015-2020)
7.1.1 Global Programmatic Marketing and Advertising Consumption by Applications (2015-2020)
7.1.2 Global Programmatic Marketing and Advertising Consumption Market Share by Applications (2015-2020)
7.2 Global Programmatic Marketing and Advertising Consumption and Growth Rate of Marketing and Advertising (2015-2020)
7.3 Global Programmatic Marketing and Advertising Consumption and Growth Rate of Health, Wellness and Fitness (2015-2020)
7.4 Global Programmatic Marketing and Advertising Consumption and Growth Rate of Construction (2015-2020)
7.5 Global Programmatic Marketing and Advertising Consumption and Growth Rate of Others (2015-2020)

8 North America Programmatic Marketing and Advertising Market
8.1 North America Programmatic Marketing and Advertising Market Size
8.2 United States Programmatic Marketing and Advertising Market Size
8.3 Canada Programmatic Marketing and Advertising Market Size
8.4 Mexico Programmatic Marketing and Advertising Market Size
8.5 The Influence of COVID-19 on North America Market

9 Europe Programmatic Marketing and Advertising Market Analysis
9.1 Europe Programmatic Marketing and Advertising Market Size
9.2 Germany Programmatic Marketing and Advertising Market Size
9.3 United Kingdom Programmatic Marketing and Advertising Market Size
9.4 France Programmatic Marketing and Advertising Market Size
9.5 Italy Programmatic Marketing and Advertising Market Size
9.6 Spain Programmatic Marketing and Advertising Market Size
9.7 The Influence of COVID-19 on Europe Market

10 Asia-Pacific Programmatic Marketing and Advertising Market Analysis
10.1 Asia-Pacific Programmatic Marketing and Advertising Market Size
10.2 China Programmatic Marketing and Advertising Market Size
10.3 Japan Programmatic Marketing and Advertising Market Size
10.4 South Korea Programmatic Marketing and Advertising Market Size
10.5 Southeast Asia Programmatic Marketing and Advertising Market Size
10.6 India Programmatic Marketing and Advertising Market Size
10.7 The Influence of COVID-19 on Asia Pacific Market

11 Middle East and Africa Programmatic Marketing and Advertising Market Analysis
11.1 Middle East and Africa Programmatic Marketing and Advertising Market Size
11.2 Saudi Arabia Programmatic Marketing and Advertising Market Size
11.3 UAE Programmatic Marketing and Advertising Market Size
11.4 South Africa Programmatic Marketing and Advertising Market Size
11.5 The Influence of COVID-19 on Middle East and Africa Market

12 South America Programmatic Marketing and Advertising Market Analysis
12.1 South America Programmatic Marketing and Advertising Market Size
12.2 Brazil Programmatic Marketing and Advertising Market Size
12.3 The Influence of COVID-19 on South America Market

13 Company Profiles
13.1 Acquisio
13.1.1 Acquisio Basic Information
13.1.2 Acquisio Product Profiles, Application and Specification
13.1.3 Acquisio Programmatic Marketing and Advertising Market Performance (2015-2020)
13.2 Quantcast Advertise
13.2.1 Quantcast Advertise Basic Information
13.2.2 Quantcast Advertise Product Profiles, Application and Specification
13.2.3 Quantcast Advertise Programmatic Marketing and Advertising Market Performance (2015-2020)
13.3 MediaMath
13.3.1 MediaMath Basic Information
13.3.2 MediaMath Product Profiles, Application and Specification
13.3.3 MediaMath Programmatic Marketing and Advertising Market Performance (2015-2020)

….CONTINUED

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