Mental Health Apps is the distribution of mental healthcare facilities, in the form of computer applications. Mental Illness is a common condition throughout the world and especially in the United States. Statistics say 51.5 million individuals in the United States were affected by mental illness like anxiety, schizophrenia, major depression, etc. and 43.6% of the population received treatment of mental illness in the year. As the number of patients suffering from mental illnesses increases due to the increase in geriatric populations and extended & stressful working hours, the need for quicker healthcare is required. To address this issue, healthcare apps developers/stakeholders are scaling their efforts to offer efficient treatment at a decreased cost. There are currently over 300,000 health applications in the mobile app stores worldwide, with the mental health segment accounting for the largest growth in the market. An upsurge in clinical apps research in depression, anxiety, post-
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traumatic stress disorders, schizophrenia, bipolar disorder, among others also driving the market.
Additionally, utilizing mHealth apps on mobile devices have many benefits, (1) They are easy to use and timely engage individuals in need of treatment (2) Can reach individuals who would otherwise not have to seek treatment, (3) Mobile devices are an integral part of most individuals already and thus using mHealth would become natural, and (4) Can provide large scale interventions in low-income economies where mental health resources are limited.
Amid Covid-19, all activities need to be digitalized to reach the masses. The top 20 mental wellness apps in the U.S. hit 4 million first-time downloads in April 2020. That is a 29% increase from 3.1 million in January. In fact, during the pandemic, many coronavirus health apps were made mandatory by the government. The Indian Covid-19 tracker government app had 127.6 million total downloads in July from both iTunes and Play Store of which 80.8 million downloads were in April itself.
However, the major driver of mHealth apps is artificial intelligence, and this is still not well implemented and thus slowing the market growth for mHealth apps in general. The recent trends and recent awareness developed in the users can help boost the use of mHealth apps in the current times. The main driver of the mental health apps market is mobile penetration i.e., the more people who own mobile phones, the more likely a digital market will grow, and due to the pandemic, many nonusers have started depending on mobile apps and thus exploring more. Lastly, with the government also realizing the importance of digital technology across the globe, the chances of adopting mental health apps by health professionals and patients is increasing.
Based on Operating System, the market is fragmented into Android, iOS, and Others. The iOS market was seen to contain a higher number of apps as compared to the Android market in 2019. There are about 100 new healthcare apps added to the app stores every year. However, over the years the addition of new apps has increased in the Android and Other markets as compared to iOS. There is still not a separate category for Healthcare apps in either the Android or iOS operating systems. As the number of Healthcare apps is continuously increasing this is bound to change.
Based on the Payment Mode, the market is fragmented into Free Apps and Paid Apps. As the number of Apps in the Appstore increase for mental healthcare, the category’s popularity is also increasing tremendously. With the growing awareness, the number of paid apps is also increasing as people are more willing to pay now than earlier. Overall, the number of paid and free apps in the Appstore is almost the same.
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Based on Subscription Model, the market is divided into Monthly and Yearly. For many years there have been a variety of apps in the mental health market. However, only in the past decade, there has been rapid revolutionizing progress and acceptance of these apps by consumers. This is causing a boom in the market especially now that medical companies are starting to reimburse on the paid apps.
Based on Application the market is fragmented into Mental Disorder Apps, Substance-Use Disorder Apps, Co-Occurring Disorder Apps, and Others. Depression and anxiety are the most common mental health disorders in both men and women. Substance-Use disorders are more common in men than women and thus are more likely to use those apps.
For a better understanding of the market adoption of the mental health apps market, the market is analyzed based on its worldwide presence in the countries such as North America (United States, Canada, and Rest of North America), Europe (Germany, France, Italy, Spain, United Kingdom and -Rest of Europe), Asia-Pacific (China, Japan, India, Australia, and Rest of APAC), and Rest of World. North America constitutes a major market for mental health apps and generated maximum revenue in 2019 owing to the advanced healthcare infrastructure and application awareness among the people in the region.
Some of the major players operating in the market include CVS Health, Aurora Health Care, Calm, Addicaid, Headspace Inc., NOCD Inc., Happify Inc., 7 cups of Tea, Sanvello, Talkspace Network. Several M&As along with partnerships have been undertaken by these players to develop Mental Health Apps Market.
Mental Health Apps Market was valued at US$ 928.9 million in 2020 and is expected to grow at a CAGR of 20.5% to reach a market valuation of US$ 3,366.3 million by the year 2027F. The market is expected to witness a boost due to the increasing patient pool and higher app downloads globally. Further, government support and ongoing investments also strive to boost the mental health apps market growth in the forecast period.
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Table of Contents
1.1 Market Definitions
1.2 Objective of the Study
1.3 Limitation
1.4 Stake Holders
1.5 Currency Used in Report
1.6 Scope of the Mental Health Apps Market Study
2 RESEARCH METHODOLOGY OR ASSUMPTION
2.1 Research Methodology for the Mental Health Apps Market
2.1.1 Main Objective of the Mental Health Apps Market
3 INDUSTRY PERFORMANCE
4 EXECUTIVE SUMMARY
5 TOP START-UPS UNDER MENTAL HEALTH APPS SECTOR
6 COVID-19 IMPACT
7 MARKET INSIGHTS BY OPERATING SYSTEMS
7.1 Android
7.2 iOS
7.3 Others
8 MARKET INSIGHTS BY PAYMENT MODE
8.1 Free Apps
8.2 Paid Apps
9 MARKET INSIGHTS BY SUBSCRIPTION MODEL
9.1 Monthly
9.2 Yearly
10 MARKET INSIGHTS BY APPLICATION
10.1 Mental Disorder Apps
10.2 Substance Use Disorder Apps
10.3 Co-Occurring Disorder Apps
10.4 Others
13 MARKET INSIGHTS BY GEOGRAPHY
13.1 NORTH AMERICA MENTAL HEALTH APPs MARKET
13.1.1 United States
13.1.2 Canada
13.1.3 Rest of North America
13.2 EUROPE MENTAL HEALTH APPs MARKET
13.2.1 United Kingdom
13.2.2 Germany
13.2.3 France
13.2.4 Spain
13.2.5 Italy
13.2.6 Rest of Europe
13.3 ASIA-PACIFIC MENTAL HEALTH APPs MARKET
13.3.1 China
13.3.2 Japan
13.3.3 India
13.3.4 Australia
13.3.5 Rest of Asia-Pacific
13.4 REST OF THE WORLD MENTAL HEALTHCARE APPs MARKET
14 LEGAL AND REGULATORY FRAMEWORK
14.1 FDA Regulations
14.2 EU Regulations
15 DEMAND AND SUPPLY SIDE ANALYSIS
15.1 Demand Side Analysis
15.2 Supply Side Analysis
15.2.1 Top Product Launches
15.2.2 Top Business Partnerships
15.2.3 Top Business Expansions, Investments and Divestitures
15.2.4 Top Merger and Acquisitions
16 VALUE CHAIN ANALYSIS
17 MENTAL HEALTH APPs MARKET TRENDS & INSIGHTS
18 MENTAL HEALTH APPs MARKET DYNAMICS
18.1 Drivers
18.2 Challenges
18.3 Impact Analysis
18.4 Opportunity
19 COMPETITIVE SCENARIO
19.1 Market Share of Mental Health Apps Market Share, by Company, 2020
20 COMPANY PROFILED
20.1 CVS Health
20.2 Aurora HealthCare
20.3 Calm
20.4 Addicaid
20.5 Headspace Inc.
20.6 NOCD Inc.
20.7 Happify Inc.
20.8 7 cups of Tea
20.9 Sanvello
20.10 Talkspace Network
21 DISCLAIMER----
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