Overview

The global location analytics market is growing continually. The market growth attributes to the spurring rise in the retail market and growing focus on customer satisfaction needs and adoption of technologies. Besides, the proliferation of smartphones, IoT devices, and the Internet drive market growth. Moreover, advances in analytical capabilities in location detection, transactional data, and geographical information system escalate the growth of the market.

According to Market Research Future (MRFR), the global Location Analytics Market Share would reach over USD 25 BN by 2022, registering 19% CAGR throughout the forecast period (2016-2022). The expansion of existing 3G/4G and 5G connectivity technologies are some of the factors fuelling the location-based services market. Similarly, upgrades in location intelligence, mobile location analytics, and emergency response management technology foster the growth of the location analytics industry.

Additionally, increasing uptake of mobile location analytics increase the location analytics market size. The penetration of the IoT platform that helps organizations enhance their business operations by providing customer interaction enhances the market valuation figure. The adoption of thematic mapping, data integration, and spatial analysis is growing tremendously, accelerating market growth in turn.

With the growing adoption of location analytics in rising numbers of BFSI and IT & telecom companies, the market has a positive outlook in the years to come. On the other hand, issues related to security concerns, privacy, and database errors are major factors projected to impede market growth.

Nevertheless, rapidly increasing social media platforms have accelerated the demand for location analytics to track user interactions on these sites. The increasing importance of web analysis and data analytics, alongside advances in predictive analysis, boosts the market demand.

Get a Free Sample @

https://www.marketresearchfuture.com/sample_request/2759

Global Location Analytics Market – Segmentation

The report is segmented into four dynamics;

By Component: Software (Geocoding, Reverse Geocoding, Thematic Mapping, Reporting, Data Integration, Spatial analysis, others) and Services.

By Deployment: On-premises and Hosted.

By End-users: BFSI, IT & Telecommunications, Retail, Healthcare, Government, Transportation, Energy & Utilities, Government, and others.

By Regions : Asia Pacific, North America, Europe, and the Rest-of-the-World.

Location Analytics Market – Regional Analysis

North America dominates the global location analytics market. The largest market share attributes to the increasing adoption of Wi-Fi location analytics and emerging technologies. Besides, high investments in developing cloud-based solutions and other related technologies increase the location analytics market size.

The region is home to advanced communication technology providers with strong data mapping and data integration services, impacting the regional market growth. The North American location analytics market is projected to retain its dominance throughout the estimated period.

The location analytics market in the Asia Pacific region is gradually emerging as a promising market globally. Factors such as the demand for home-based solutions and technological advantages boost the growth of the regional market. Additionally, the increasing adoption of geocoding and reverse geocoding, alongside the rising deployments of cloud-based services, influences the region's market growth.

The proliferation of smartphones provides enormous opportunities across businesses. The increasing use of navigation services and location-based advertising in the region offers better scope for the APAC countries to advance in location-based services.

Japan, China, and India are rapidly growing APAC countries anticipated to demonstrate a rapid growth rate through the forecast period. The APAC location analytics market is expected to create a substantial revenue pocket over the forecast period.

Major Players:

Players leading the global location analytics market include ESRI (US), TIBCO Software Inc. (US), Pitney Bowes (US), SAP SE (Germany), Oracle Corporation (US), SAS Institute Inc. (US), Cisco Systems, Inc. (US), Galigeo (France), Alteryx, Inc. (US), Microsoft Corporation (US), and IBM Corporation (US), among others.

Browse Complete Report @

https://www.marketresearchfuture.com/reports/location-analytics-mar...

Location Analytics Market Research Report: Information by Technology (Hall Effect, Magneto Resistive, Variable Reluctance), By Application (Automotive, Industrial, Aerospace & Defense, Consumer Electronics) and Region (North America, Europe, Asia-Pacific, Middle East & Africa, and South America)—Forecast till 2030

About Market Research Future:

At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting Services.

MRFR team have supreme objective to provide the optimum quality market research and intelligence services to our clients. Our market research studies by products, services, technologies, applications, end users, and market players for global, regional, and country level market segments, enable our clients to see more, know more, and do more, which help to answer all their most important questions.

Contact:

Market Research Future (Part of Wantstats Research and Media Private Limited)

99 Hudson Street, 5Th Floor

New York, NY 10013

United States of America

+1 628 258 0071 (US)

+44 2035 002 764 (UK)

Email: [email protected]

Website: https://www.marketresearchfuture.com