How Mobile Commerce is Transforming Customer Shopping Experience

Quick Summary: When eCommerce has already disrupted the whole industry from the ground up, is there anything new that can have the same impact and offer more? M-commerce might be the answer, as it has abruptly become one of the most popular shopping channels. Please read the blog to learn mobile commerce benefits and how it could be the secret to your success.
How Mobile Commerce is Transforming Customer Shopping Experience

A user spends 4 hours and 8 minutes on a smartphone on average. That is a lot of time spent on a phone, and a part of it goes towards online shopping on mobile devices. This fact did not go unnoticed by commerce business owners. Retailers began creating apps with easy-to-browse catalogs and a seamless checkout process.

M-commerce is not a new technology or phenomenon. Reports predict 2024 will witness around 187.5 million active mobile shoppers. Whether you are visiting Amazon to buy a product or purchase a Netflix subscription, that is mobile commerce in action. You can find m-commerce examples all around you, especially when approximately half of the eCommerce transactions happen via mobile devices.

ecommerce transaction on mobile device

Consequently, the estimates say that m-commerce sales will reach $4.5 trillion, making nearly 69.9% of the overall eCommerce sales. But what makes mobile commerce so popular? This article will give you an insight into the impact of m-commerce on brick-and-mortar stores and walk you through the road ahead for its growth. So, keep reading!

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