As a result of the COVID-19 pandemic, consumer expenditure throughout Russia dropped considerably, with store-based retailing being particularly negatively impacted. Consequently, transaction volume and value fell sharply, following years of already sluggish growth.

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Euromonitor International’s Store Card Transactions in Russia report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Store Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Content

KEY DATA FINDINGS
2020 IMPACT
COVID-19 restrictions on retailers result in major drop in store card usage

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Growing competition from cobranded debit and credit cards
IKEA focuses on fostering consumer loyalty for its store card

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RECOVERY AND OPPORTUNITIES
Increasing competition and changing consumer preferences to limit growth
Threat posed by wider coverage and benefits of open loop pre-paid cards

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