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Gyms across Taiwan saw low visitor numbers for around two months during the pandemic over the period of around February to April. Some gyms even closed temporarily in Q1 2020. Consumers stopped buying sports nutrition products as workout intensity crashed, and thus consumer spending on sports nutrition products was dramatically reduced. Gym-goers tended to stay at home to engage in simple workouts that did not require specialist equipment, due to concerns regarding the possibility of infection i...
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Euromonitor International's Sports Nutrition in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Sports Non-Protein Products, Sports Protein Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
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List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Demand slumps in Q1 2020 as consumers postpone gym visits due to COVID-19
Protein powder and non-protein products drop into negative growth territory in 2020
Emerging brands gain strength in sports nutrition
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RECOVERY AND OPPORTUNITIES
Sports nutrition set to recover post-pandemic
An increasingly mass-oriented category, developments to focus more on women
E-commerce increasingly important for purchases of sports nutrition
CATEGORY DATA
Table 1 Sales of Sports Nutrition by Category: Value 2015-2020
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Sports Nutrition: % Value 2016-2020
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2017-2020
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2020-2025
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on consumer health
COVID-19 country impact
Company response
Retailing shift
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What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020
CONTACT DETAILS :
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+44 203 500 2763
+1 62 825 80070
971 0503084105
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