Concerned about food shortages resulting from the measures to control COVID-19, many consumers stockpiled food prior to and during the government’s Movement Control Order (MCO). This favoured shelf stable soup which has a long shelf life and which can easily stored in the cupboard. Another benefit of shelf stable food is its convenience and simple preparation. This makes it particularly popular with those who have limited time to cook, or those who lack culinary skills. Prior to COVID-19 some si...
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Euromonitor International's Soup in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, Shelf Stable Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Why buy this report?
* Get a detailed picture of the Soup market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Contents:
Soup in Malaysia
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Shelf stable soup benefits from COVID-19-related stockpiling
Dehydrated and instant soup lack variety and freshness
Campbell Soup remains king thanks to strong distribution
RECOVERY AND OPPORTUNITIES
Dehydrated soup losing interest with little hope for improvement
Instant soup sales expected to stagnate as prices rise
Shelf stable soup the most promising area thanks to low prices and wider variety
CATEGORY DATA
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Table 1 Sales of Soup by Category: Volume 2015-2020
Table 2 Sales of Soup by Category: Value 2015-2020
Table 3 Sales of Soup by Category: % Volume Growth 2015-2020
Table 4 Sales of Soup by Category: % Value Growth 2015-2020
Table 5 Sales of Soup by Leading Flavours: Rankings 2015-2020
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Table 6 NBO Company Shares of Soup: % Value 2016-2020
Table 7 LBN Brand Shares of Soup: % Value 2017-2020
Table 8 Distribution of Soup by Format: % Value 2015-2020
Table 9 Forecast Sales of Soup by Category: Volume 2020-2025
Table 10 Forecast Sales of Soup by Category: Value 2020-2025
Table 11 Forecast Sales of Soup by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Soup by Category: % Value Growth 2020-2025
…..continued
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