The COVID-19 lockdown restrictions caused sales of frozen pizzas to rise, particularly in the first half of 2020, as more consumers spend time at home and seek out accessible indulgences. With the foodservice industry closed during the lockdown period, and no options available for food delivery or take-out, frozen pizza gained popularity as an option for indulgence and as a treat for the family, particularly with children and teenagers. Equally, even once stores reopened for takeaway, many consu…

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Euromonitor International’s Ready Meals in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

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Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Why buy this report?
* Get a detailed picture of the Ready Meals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Content

KEY DATA FINDINGS
2020 IMPACT
COVID-19 boosts sales of frozen pizzas in 2020, as lockdown restrictions cause people to spend more time at home

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New product developments as companies innovate to attract consumers in 2020
Ready meals undeveloped in Peru due to poor reputation
RECOVERY AND OPPORTUNITIES
High unit price will remain a barrier for penetration into the forecast period

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New products and new manufacturers will enter ready meals in coming years
Peruvian tradition favours freshly prepared meals, with ready meals likely to remain regarded unfavourably
CATEGORY DATA

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