Juice continued to see strong off-trade volume growth in 2019, although it saw an off-trade value decline due to falling unit prices. Reconstituted 100% juice saw the fastest growth within juice in off-trade volume terms in 2019. This is largely due to the fact that increasing numbers of consumers believe these products are natural and healthy. Thus, this category benefited from rising consumer health awareness, and from its perception as a premium, status drink at social events. Reconstituted 1…
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Euromonitor International's Juice in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
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Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Why buy this report?
* Get a detailed picture of the Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Content
Juice in Nigeria
Euromonitor International
December 2019
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LIST OF CONTENTS AND TABLES
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Headlines
Prospects
Reconstituted 100% Juice Sees Rapid Growth Due To the Health Trend
Strong Growth Forecast As More People Buy Healthy Packaged Products
Nafdac Reviews the Fruit Juice and Nectar Regulations in 2019
Competitive Landscape
Chi Leads Juice With A Wide Portfolio and Distribution
Ranona Sees A Strong Performance Due To Wide Product Availability
Coca-Cola Benefits From Its Strong Distribution
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