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ContinueNRT smoking cessation aids will continue to generate positive sales growth in 2020, as the health and wellness trend continues to encourage more Danish smokers to quit smoking. In addition, several media stories released in Q1 and Q2 of 2020, highlighted smoking as an additional risk factor for COVID-19. However, the Danish Health Authority didn’t list smokers in their list of vulnerable people, who have increased risk. Regardless, the attention on the COVID-19 virus and lung health encouraged s...
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Euromonitor International's NRT Smoking Cessation Aids in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change
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Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the NRT Smoking Cessation Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
The outbreak of COVID-19 encourages some consumers to quit smoking, through awareness that the severity of the virus may be higher among smokers
Vapour products are not popular in Denmark, and this contributes to ongoing consumer interest in NRT Smoking cessation aids
Nicorette and Nicotinell continue to dominate the landscape, as COVID-19 leads to an increase in e-commerce sales
RECOVERY AND OPPORTUNITIES
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The COVID-19 virus and increasing interest in health and wellness supports growth across the forecast period
Many consumers in Denmark use NRT smoking cessation aids for longer than recommended, contributing to higher sales growth over the forecast period
The dominance of the two leading players discourages innovation across the forecast period
CATEGORY INDICATORS
Table 1 Number of Smokers by Gender 2015-2020
CATEGORY DATA
Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2015-2020
Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2015-2020
Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2016-2020
Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2017-2020
Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2020-2025
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Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on consumer health
COVID-19 country impact
Company response
Retailing shift
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 9 Life Expectancy at Birth 2015-2020
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2015-2020
Table 11 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 12 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 13 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format: % Value 2015-2020
Table 16 Distribution of Consumer Health by Format and Category: % Value 2020
Table 17 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
…continued
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