Summary
A new market study, titled “Europe Cold-Pressed Juices Market - By Type (Fruit Juices and Vegetable Juices), By Channel of Distribution (Grocery, Retailers, Super or Hyper Markets, Online Retailers, and Departmental Stores), and By Nature (Organic Juices and Conventional Juices) and By Country (Germany, UK, France, Italy, Rest of Europe)- Global forecast from 2020-2027 ” has been featured on WiseGuyReports.
Europe Cold-Pressed Juices Market is growing owing to fueling demand for high-pressure processing technology and rising health concerns
The Europe cold-pressed juices market has the potential to grow with propelling CAGR in the forecast period from 2020-2027. The emerging demand for cold-pressed drinks in Europe is mainly owing to consumers that are increasingly choosing healthy beverages instead of high-calorie soft drinks. Rising diabetic patients, changing eating habits, and health awareness are propelling the market for the cold-pressed drinks market.
The emerging fruit and vegetable juice market is due to consumers' enthusiasm for natural and healthy ingredients. Adding new flavors and ingredients, products with unique texture characteristics, vegetable juice drinks, cold-pressed fruit and vegetable juices, low-sugar and sugar-free, and functional fruit and vegetable juices will all be new trends.
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Cold-squeezed fruit and vegetable juices are the original squeezed juices processed using HPP instant high-pressure sterilization technology. The fruit juice obtained by cold pressing is directly bottled and sealed and placed under a liquid pressure of 500 MPa to 600 MPa. The harmful microorganisms, such as Escherichia coli in the fruit juice, are eliminated by pressure transmission. HPP approved by the FDA and not use high temperatures so that it can guarantee the original taste of the fruits.
Moreover, low-sugar and sugar-free juices have also become the future development trend of the juice industry. For fruit juice beverage products, companies use natural sweeteners such as honey and other natural sweeteners to replace the original sucrose or add dietary fiber to make up for the lack of volume caused by the lack of sugar. Thus, increase the consumption of fruits and vegetables in a nutritious way.
Type overview in the Europe Cold-Pressed Juices market
Based on the type, the Europe cold-pressed juices market bifurcated into Fruit Juices and Vegetable Juices. The vegetable juice segment accounted for the largest share in the Europe cold-pressed juices market. New way fasting has become one of the most popular weight loss methods in the world, and vegetable juices are the products that benefit the most. Therefore, drinking vegetable juice at different times of the day to maintain the necessary nutritional supplements, thereby achieving the purpose of weight loss and detoxification. Thus, the vegetable juices are bolstering the market demand for the cold-pressed juices in Europe.
Distribution Channel overview in the Europe Cold-Pressed Juices market
Based on the distribution channel, the Europe cold-pressed juices market classified into Grocery, Retailers, Super or Hyper Markets, Online Retailers, and Departmental Stores. The online retailers' segment is estimated to dominates the maximum share of Europe cold-pressed juices market in the forecast period. It is mainly due to the prevalence of the internet, and a busy schedule of people will help in saving time from buying groceries from the stores. With bolstering e-commerce platforms, various apps provide home delivery of groceries. Therefore, the online store market is contributing to the growth of the cold-pressed juices market.
Nature overview in the Europe Cold-Pressed Juices market
Based on nature, the Europe cold-pressed juices market bifurcated into Organic Juices and Conventional Juices. Organic juices dominate the largest market share in the Europe cold-pressed juices market. Natural cold-pressed juices are usually cold-pressed and processed with HPP that helps in keeping fluids fresh for longer. In the current situation, consumers are concerned about the source and quality of fruits and vegetables used to prepare juice. Organic cold-pressed juices are more expensive than traditional sauces and contain useful nutrients from fruits and vegetables.
Country overview in the Europe Cold-Pressed Juices market
Based on geography, the Europe cold-pressed juices market segmented Germany, UK, France, Italy, Rest of Europe. Germany region is capturing the largest market share of the Europe cold-pressed juices market. It is mainly owing to consumer preferences that demand low calories drinks, development in the food and beverage industry, and technology upgradation is driving the market of cold-pressed juices.
Europe Cold-Pressed Juices Market: Competitive Landscape
Companies such as Hain BluePrint, Inc., Pressed Juicery, Organic Avenue, Evolution Fresh, Evergreen Juices Inc., JustPressed, Organic Press Juices, PepsiCo Inc., Suja Life, Liquiteria, Juice Generation and others are key players in the Europe cold-pressed juices market.
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