Although dermatologicals as a whole will remain largely unaffected by the COVID-19 pandemic, the topical germicidals/antiseptics product area is expected to see a significant surge in demand thanks to the need for antiseptic products. Due to limited stocks of other antiseptic products such as hand sanitizers, consumers have turned to topical germicidals/antiseptics products as second-choice options.

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Euromonitor International's Dermatologicals in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

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Product coverage: Antiparasitics/Lice (Head and Body) Treatments, Antipruritics, Cold Sore Treatments, Haemorrhoid Treatments, Hair Loss Treatments, Medicated Shampoos, Nappy (Diaper) Rash Treatments, Paediatric Dermatologicals, Topical Allergy Remedies/Antihistamines, Topical Antifungals, Topical Germicidals/Antiseptics, Vaginal Antifungals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dermatologicals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contant

Dermatologicals in Hungary
Euromonitor International
November 2020

List OF CONTENTS AND TABLES

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KEY DATA FINDINGS
2020 IMPACT
Topical germicidals/antiseptics drive growth in category due to temporary surge during COVID-19 pandemic
Marketing strategies target COVID-19 and rebranding to strengthen product visibility in 2020
Bayer retains lead on the back of success of brand-leader Canesten and growing presence of Bepanthen Baby in nappy (diaper) rash treatments
RECOVERY AND OPPORTUNITIES
Increasing prevalence of skin conditions to drive growth in the category going forward
Demographic changes to drive development in the category and demand for haemorrhoid treatments
Bold advertising campaigns have led to greater awareness of skin conditions and greater willingness to seek treatment
CATEGORY DATA
Table 1 Sales of Dermatologicals by Category: Value 2015-2020
Table 2 Sales of Dermatologicals by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Dermatologicals: % Value 2016-2020
Table 4 LBN Brand Shares of Dermatologicals: % Value 2017-2020
Table 5 LBN Brand Shares of Hair Loss Treatments: % Value 2017-2020
Table 6 Forecast Sales of Dermatologicals by Category: Value 2020-2025
Table 7 Forecast Sales of Dermatologicals by Category: % Value Growth 2020-2025

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EXECUTIVE SUMMARY
COVID-19 impact on consumer health
COVID-19 country impact
Company response
Retailing shift
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 9 Life Expectancy at Birth 2015-2020
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2015-2020
Table 11 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 12 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 13 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format: % Value 2015-2020
Table 16 Distribution of Consumer Health by Format and Category: % Value 2020
Table 17 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2019-2020
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources

…. Continued

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