Retail volume sales in nearly all segments of baked goods are declined in the early months of 2020 as a result of the COVID-19 pandemic. Access to baked goods was limited by various pandemic-related restrictions, including curtailment of gatherings by consumers in markets; restrictions on movement, with a significant proportion of Tunisians avoiding commuting and working from home when they could; and reduced access—although not a ban—to bakeries and grocery retailers. Changing patterns continue…

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Euromonitor International’s Baked Goods in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

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Product coverage: Bread, Cakes, Dessert Mixes, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Table of Content

KEY DATA FINDINGS
2020 IMPACT
Volume sales of baked goods slip in early 2020 as COVID-19 constrains consumer movement and access to products

Also Read – http://www.marketwatch.com/story/covid-19-impact-on-global-beta-gal...–2021-03-04

Artisanal bakeries continue as mainstay in demand for bread during pandemic
Branded players hold little value share in baked goods category in 2020
RECOVERY AND OPPORTUNITIES

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Retail volume sales and value sales of baked goods to be sluggish over the forecast period
Consumers expected to shift to more packaged baked goods
Price-sensitivity likely to benefit domestic baked goods players over the forecast period

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