At the height of the pandemic, stockpiling drove significant increases in the retail sales of many packaged food categories, with baby food no exception to this. However, it was milk formula that saw the most stockpiling, in comparison to dried baby food, prepared baby food and other baby food. In addition, as months in quarantine went by, many parents found dried baby food, prepared baby food and other baby food to be less essential. Some families realised that with everyone stuck at home and d...

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Euromonitor International's Baby Food in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Baby Food market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in

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London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

List OF CONTENTS AND TABLES

KEY DATA FINDINGS

2020 IMPACT

Milk formula considered more essential than other types of baby food

Squeezable pouches aimed at on-the-go use are under scrutiny and see lower demand in 2020

Gerber launches new digestive-support products and increases its Feeding America donations

RECOVERY AND OPPORTUNITIES

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Reopening of day care centres and pre-schools should benefit the category

Falling birth rate poses a challenge for baby food growth

Internet retailing of baby food sees even stronger growth

CATEGORY DATA

Table 1 Sales of Baby Food by Category: Volume 2015-2020

Table 2 Sales of Baby Food by Category: Value 2015-2020

Table 3 Sales of Baby Food by Category: % Volume Growth 2015-2020

Table 4 Sales of Baby Food by Category: % Value Growth 2015-2020

Table 5 NBO Company Shares of Baby Food: % Value 2016-2020

Table 6 LBN Brand Shares of Baby Food: % Value 2017-2020

Table 7 Distribution of Baby Food by Format: % Value 2015-2020

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Table 8 Forecast Sales of Baby Food by Category: Volume 2020-2025

Table 9 Forecast Sales of Baby Food by Category: Value 2020-2025

Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2020-2025

Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2020-2025

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