Your personal brand shines through everything you do in your life. Every action you take, professionally or personally, makes an impression on others. Over time, what you say and do creates a private and public persona that defines your personal brand, with the ability to increase your value to others, but also decrease it. It’s up to you to craft a brand that reflects your best intentions and your personal style, so that you can always be a plus instead of a minus.

Gilman Hanson Brand Master