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European Electric Vehicle Charging Outlets  Competition, Opportunities and Challenges 2021-2028

With increasing sales of Electric Vehicles (EVs) paired with the huge support from the local governments, the need for EV charging outlet’s network have increased considerably. Over the past few years several incentives, subsidies and tax rebates have been allowed by the governmental figures to promote zero emission vehicles. The growing focus on green mobility consequently increased the need for easy accessibility of the charging structures to keep them running. Across the region, the local governments have planned to increase the installation base of EVs both at private and public locations. Owing to this, the number of EV charging outlets have increased, however the number of chargers at private location dominate the public segment. The increased ownership of EVs and lack of public EV chargers are attributed to be the major factor for the dominance of private places (home and workplace) in the industry. However the legislative bodies have agreed that the green mobility revolution is possible only with the sufficient availability of the charging systems at public locations. As a result the investment in public EV charging infrastructures have considerably increased. For instance, in February 2018, European Union commission approved US $81 million for public electric buses and charging infrastructure in Germany. In addition to this, several local governments also declared to increase the installation base of public EV charging outlets in their respective countries. For instance, in March 2018, Germany’s new government planned to install 100,000 public EV charging outlets by 2020.
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Owing to the substantial promotional packages of government plans, the EV charging outlets industry is anticipated to propel in the years to come. Among different types of chargers, slow chargers are expected to dominate the market however, fast chargers are expected to grow at highest CAGR of 28.4% during the forecast period. Based on power level offered to the EVs, slow EV chargers can be of two type level 1 and level 2 chargers. Level 1 chargers charge the EVs through 120V supply and takes approximately 12 hours to charge a fully depleted battery. On the other hand, level 2 chargers through 240V supply and takes 6-8 hours charging time. The fast chargers or level 3 are known as rapid charger, as they take only 20-30 minutes charging time to completely charge the electric vehicle, however high equipment and installation cost of the level 3 chargers make level 2 chargers more preferred charger type. Level 2 chargers are anticipated to reach 2.40 million in volume by 2025.
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Electric vehicles can be charged through different modes, such as wireless and plug-in charging. The plug-in chargers dominate the market, however, the wireless chargers are steadily catching up the speed. Plugless Power expanded its business to provide its wireless charging kit to BMW i3, Mercedes S550e and Tesla Model S for more than US $3,000. Similarly, General Motors is working with WiTricity to test wireless EV charging system in vehicles. Owing to this, the wireless chargers are expected to grow at the fastest rate of 37.3% during the forecast period. Furthermore, across different countries, Netherlands dominated the market in 2017 and is expected to remain the largest market for EV charging outlets during the forecast period. The growing market of EVs, supportive governmental programs, initiatives and continuously decreasing cost of batteries, in Europe are attributed to be the major factors behind the highest market share in the region.
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Some of the major key players operating in the global EV charging outlets market includes Siemens AG, ChargePoint Inc, Robert Bosch GmbH, EVBox, ABB Limited, Fortum OYJ, Continental AG, Schneider Electric SE, Tesla Inc and The New Motion BV. These players are entering into several strategies partnerships, merger-acquisitions, joint-ventures, product launches and business expansions to strengthen their position in the EV charging outlets market. In addition to the tie-ups with governments these companies are also investing in the EV charging infrastructure to increase their presence and market share in the rapidly growing electric vehicle charging outlets market in Europe.
1. MARKET INTRODUCTION
1.1 Market Definition
1.2 Objective of the Study
1.3 Limitation
1.4 Stakeholders
1.5 Currency used in the Report
2. RESEARCH METHODOLOGY OR ASSUMPTION
2.1 Secondary Data
2.1.1 Key Secondary Sources
2.2 Primary Data
2.2.1 Sampling Techniques & Data Collection Methods
2.2.2 Primary Participants
3. INDUSTRY PERFORMANCE
4. EXECUTIVE SUMMARY
5. MARKET OVERVIEW
5.1 Introduction
5.2 Market Dynamics
5.2.1 Market Trend & Drivers
5.2.1.1 Growing Concerns over Increase in Carbon Emissions
5.2.1.2 Rise in Ownership of Electric Vehicles
5.2.1.3 Huge Investments by Government and Automakers in EV Industry
5.2.1.4 Substantial Packages of Government Policies, Incentives and Subsidies to Support the EV industry
5.2.1.5 Falling Price of Electric Vehicle batteries
5.2.2 Market Challenges
5.2.2.1 High Price of EVs Coupled With Availability Of Substitute
5.2.2.2 High price of Outlet Hardware and its Installation
5.2.2.3 Ambiguity in Charging Standards
5.2.3 Market Opportunities
5.2.3.1 Increased Government Initiatives to Electrify Transport Sector
5.2.3.2 Expected Growth in Battery Swapping
5.2.3.3 Growing Adoption of Solar EV Charging Stations
6. KEY MARKET INDICATORS
6.1 General Overview
6.1.1 Demand and Supply Side Analysis
6.1.1.1 Top Winning Strategies
6.1.2 Value Chain Analysis
7. PRICING ANALYSIS OF EV CHARGING OUTLETS
7.1 General Overview
7.2 Cost of Residential Chargers
7.3 Cost of Public Chargers
7.3.1 Public Slow (AC) Chargers
7.3.2 Public Fast (DC) Chargers
7.4 Other Costs
7.5 Europe Costing Analysis of EV Charging Outlets
7.6 Areas of Cost Reduction
8. MARKET INSIGHTS, BY DEPLOYMENT TYPE
8.1 General Overview
8.1.1 Public Charging Outlets
8.1.2 Private Charging Outlets
9. MARKET INSIGHTS, BY CHARGER TYPE
9.1 General Overview
9.1.1 Slow Charging Outlets
9.1.2 Fast Charging Outlets
10. MARKET INSIGHTS, BY LEVEL OF CHARGING
10.1 General Overview
10.1.1 Level 1 Charger
10.1.2 Level 2 Chargers
10.1.3 Level 3 Chargers
11. MARKET INSIGHTS, BY MODE OF CHARGING
11.1 General Overview
11.1.1 Plug-In Charging Outlets
11.1.2 Wireless Charging Outlets
12. MARKET INSIGHTS, BY COUNTRY
12.1 General Overview
12.1.1 Top Greenhouse Gas Emitters in Europe
12.1.2 Government Programs and Initiatives for Public Charging Outlets
12.1.3 Europe EV Charging Outlets Count, by Volume (2014 & 2017)
12.1.4 Europe EV charging Outlets Market, by Country
12.1.4.1 France EV Charging Outlet Market
12.1.4.1.1 France EV & Public EV Charging Outlets, by Volume (2011-2017)
12.1.4.1.2 Government Programs and Initiatives for Public Charging Outlets
12.1.4.1.2.1 Direct Consumer Incentives
12.1.4.1.2.2 Policies on Charging Infrastructure
12.1.4.1.2.3 Complementary Policies
12.1.4.1.3 France Charging Outlets Forecast, by Volume (2018-25)
12.1.4.2 Germany EV Charging Outlet Market
12.1.4.2.1 Germany EV Charging Outlets Count, by Volume (2011-2017)
12.1.4.2.2 Government Programs and Initiatives for Public Charging Outlets
12.1.4.2.2.1 Direct consumer incentives
12.1.4.2.2.2 Policies on Charging Infrastructure
12.1.4.2.2.3 Local Incentives
12.1.4.2.3 Germany Charging Outlets Forecast, by Volume (2018-25)
12.1.4.3 The Netherlands EV Charging Outlet Market
12.1.4.3.1 The Netherlands EV & Public EV Charging Outlets Count (2011-17)
12.1.4.3.2 Government Programs and Initiatives for Public Charging Outlets
12.1.4.3.2.1 Direct Consumer Incentives
12.1.4.3.2.2 Policies on Charging Infrastructure
12.1.4.3.2.3 Complementary Policies
12.1.4.3.3 Netherlands Charging Outlets Forecast, by Volume (2018-25)
12.1.4.4 Norway EV Charging Outlet Market
12.1.4.4.1 Norway EV & Public EV Charging Outlets Count (2011-17)
12.1.4.4.2 Government Programs and Initiatives for Public Charging Outlets
12.1.4.4.2.1 Incentives on Purchase of Electric Car, 2017
12.1.4.4.2.2 Direct Consumer Incentives
12.1.4.4.2.3 Policies on Charging Infrastructure
12.1.4.4.2.4 Complementary Policies
12.1.4.4.3 Norway Charging Outlets Forecast, by Volume (2018-25)
12.1.4.5 Portugal EV Charging Outlet Market
12.1.4.5.1 Portugal EV & Public EV Charging Outlets Count (2011-17)
12.1.4.5.2 Government Programs and Initiatives for Public Charging Outlets
12.1.4.5.3 Portugal Charging Outlets Forecast, by Volume (2018-25)
12.1.4.6 Sweden EV Charging Outlet Market 79
12.1.4.6.1 Sweden EVs and Public EV Charging Outlets Count (2011-17)
12.1.4.6.2 Government Programs and Initiatives
12.1.4.6.2.1 Incentives on Purchase of Electric Vehicle
12.1.4.6.2.2 Influence of Vehicle Purchase Taxes on EV Market Structure in Sweden
12.1.4.6.2.3 Electric Cars: Circulation on Tax Incentives
12.1.4.6.3 Sweden Charging Outlets Forecast, by Volume (2018-25)
12.1.4.7 The United Kingdom EV Charging Outlet Market
12.1.4.7.1 UK EV and Public EV Charging Outlets (2011-17)
12.1.4.7.2 Government Programs and Initiatives for Public Charging Outlets
12.1.4.7.2.1 Direct consumer incentives
12.1.4.7.2.2 Policies on Charging Infrastructure
12.1.4.7.2.3 Complementary Policies
12.1.4.7.3 The U.K. Charging Outlets Forecast, by Volume (2018-25)
12.1.4.8 Rest of Europe EV Charging Outlet Market
12.1.4.8.1 Government Programs and Initiatives for Public Charging Outlets
12.1.4.8.2 Rest of Europe Charging Outlets Forecast, by Volume (2018-25)
13. COMPETITIVE SCENARIO
13.1 Europe EV Charging Outlets Market Share Analysis, 2017
14. TOP COMPANY PROFILES
14.1 Siemens AG
14.1.1 Business Description
14.1.2 Key Product/Services Offerings
14.1.3 SWOT Analysis
14.1.4 Key Financials
14.1.4.1 Revenue Split
14.1.5 Recent Developments
14.2 ChargePoint, Inc.
14.2.1 Key Facts
14.2.2 Business Description
14.2.3 Key Product/Services Offerings
14.2.4 SWOT Analysis

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