In the current competitive markets, converting a guest to a lead is extremely hard. Converting a guest to an individual is even harder.

Folks are no further impressed by sales letters and promises. "Money back guarantee" seals and screenshots of commissions generated via Clickbank no further convertidor.pro provide exactly the same kind of sense of security at this time of purchase decision.

To be able to effectively manage your traffic and convert the maximum amount of visitors to customers as you possibly can you will have to move the FREE Line.

The FREE Line

People love getting stuff for FREE. Your soon-to-be customers judge your credibility and the worthiness of one's products by the type of information you supply for FREE.

In the event that you share crappy, low value stuff for FREE - people will automatically assume that the product is crap as well. And while there is plenty of crap you will get free of charge, people just won't pay to have it from you.

To be able to come forth as a savior who will make all their problems go away, you will have to solve some problems for FREE first. When you have earned the status of the messiah, only you then will undoubtedly be in the positioning to provide a product or a service.

This is exactly why you see so many FREE offers lately. Free newsletters, reports, videos and eBooks. People love getting stuff free of charge and most will never turn down this exciting opportunity.

What Works Best

Not everything which will be free costs the same. Some products, when given away totally free have low perceived value while others are treasured.

Understanding the difference between the perceived value of a free gift is utterly crucial. People perceive one product to become more valuable compared to the other. Believe it or not, but people are in fact becoming very picky in what they want to get for FREE.

Based on the Launchtree studies, video is perceived to be probably the most valuable free product of these all. People love videos. We can observe that by the mighty growth of YouTube and other video networks.

Second best is PDF. For whatever reason people believe that if it is a PDF file - it must be something worth checking out. Usually, that's is apparently the case. Those who create PDFs usually invest at the very least some value into them, otherwise, why bother converting the file type from DOC?

Audio is apparently the bronze medalist for some, but also for me - audio could be the best. That you do not need to read the audio, there isn't to attend for it to load when you yourself have a lousy connection and you are able to bring it along anywhere provided that it's an MP3.

The Power of FREE

PDF, MP3 or MPEG - if it's FREE, chances are people may wish to have it, provided that your copywriting is intact. When you're giving out free gift, don't forget to add some serious value and you'll guarantee yourself a trustworthy expert status along with some serious revenue.