The travel industry has witnessed a major downfall over the past several months, in the wake of the COVID-19 pandemic. Today, with several vaccination programs underway, the process of reviving the travel industry is on the cards. However, despite the strenuous efforts of the authorities, the fate of many travel companies is still up in the air. Nevertheless, things are starting to improve quickly. Although international travel services (for leisurely purposes) remain suspended in many countries, several countries are promoting domestic tourism with the hope to revive the industry. Therefore, it’s a good opportunity for small-to-medium sized travel agencies to mitigate their losses and gain a foothold in the market.

Custom CRM software development is an effective way for travel companies to reach out to their customers, strengthen sales strategies and improve customer services. Above all, it gives them the opportunity to capitalize on their customer data and develop long-term customer relationships.

This blog post sheds light on the significance of CRM for the travel industry. At the same time, we highlight the benefits of custom CRM development services for small-to-medium travel agencies and tourism-centric businesses.

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