The principles and laws of user experience design are just as important to know as the principles and laws of general design. So if you’re looking to hire an app development company, whether it’s an app UI UX design company or an app development company that specializes in mobile app development, it pays to know what to look for when seeking out the best possible web and mobile application developers. These basic laws of UX design will help you evaluate which UI UX design companies, mobile app development companies, and web app development companies will be able to create an end product that meets your needs.

What Is User Experience (UX)?
User experience (UX) is a measure of how satisfied users are with your product or service. The goal is to delight users while they interact with your website, app, or company. While most designers know that having a great user experience is important, many aren’t familiar with fundamental design concepts. If you’re looking to add another dimension to your design knowledge and career, here are 10 principles that every designer should know about UX design:

The Basic UX Laws All Designers Should Know

UI UX design is an essential part of every software development process. Today we are going to discuss how you can make a UI/UX design work for your business and what rules you should follow if you’re not ready to create your own UI/UX design from scratch. So, let’s begin

1) Law of Proximity

Users should be able to quickly and efficiently find information based on their needs, but also based on where they think that information will be. The easier it is for users to find what they are looking for, the higher their satisfaction will be with your website or app. A user’s eye will go first to elements that are close together and then work its way outwards. This means that it is often best to put your most important elements (such as primary CTAs) right at your users’ fingertips.

2) Law of Similarity

The Law of Similarity states that users will have a difficult time distinguishing between two UI elements if they appear to be related in any way. For example, a button that looks like an image may be clicked accidentally if it’s too similar to an actual image within a layout. As such, designers should stick with basic shapes for UI design elements and keep them as simple as possible to avoid confusion.

3) Law of Novelty

A new interface or design concept is more likely to gain user attention than a refinement or extension of an existing concept. For example, it’s harder to resist clicking on a Tweet button that sits at top of every page than it is to ignore share on Twitter links that only appear when you’re reading a story about social media. The former is novel, whereas latter feels familiar. This law can be used in your favor by making sure your app has something new and exciting users haven’t seen before. Just don’t go overboard—no one likes a gimmick!

4) Law of Balance

The Law of Balance considers what a user needs to complete their goals in your app or on your website. It ensures that a visitor to your site has ample opportunity to achieve their goals, and uses tools such as search and filters to allow them to find exactly what they’re looking for. The goal is balance: a happy customer who feels that they had an excellent experience with your product or service.

Conclusion

In today’s competitive world, where every user is connected through web apps and mobile apps and every online business requires customer satisfaction to flourish, it’s critical that designers understand what their users want. Ignoring these laws can ruin your design project. This post lists universal laws that are commonly overlooked by web app development companies, mobile app development companies and UI UX design companies. These principles have been followed for years now, and they will continue to be followed in years to come. So if you have a website or an app in progress, make sure you follow these basic laws of UX design before launching them.

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