As you begin planning your new food delivery app, it’s important to consider all of the factors that go into creating a successful mobile user interface (UI) and user experience (UX). Your food delivery app will be judged by its users on its ease of use, overall design and responsiveness — so it’s important to include these factors in your planning from the beginning. Here are 10 key factors to consider when designing your food delivery app.

1) Go Local

Even though apps like Seamless and Postmates might dominate our national conversation about food delivery, it’s local restaurants that really drive sales for a new food-delivery startup. That’s because most of these companies generate revenue by taking a cut of each order, so a restaurant with hundreds of locations and thousands of possible delivery orders is just as valuable to them as one with only one location and few potential customers.

2) Easy and Convenient Navigation

It's important to make it as easy as possible for your users to navigate. Most food delivery apps have different areas for reading reviews, finding nearby places, and placing an order. Users should be able to easily toggle between these screens without being confused or experiencing any lag time. An intuitive interface will help facilitate ease of use. In addition, if you're planning on implementing a user profile system or integrating with social media sites like Facebook or Twitter, make sure that signing up is quick and simple.

3) Simplicity in UX and UI

Your food delivery app needs to be simple. You want it to have a consistent, familiar user experience and interface for your customers. This will lead to less confusion and a higher retention rate. Make sure that your app is intuitive and easy-to-use from beginning to end, no matter what users are doing (or how little time they have) at any given moment. Simplicity doesn’t just make your app easier on people, though; it also saves you money in development costs! How?

4) Keep Customer’s Personal Information Safe and Private

The most important factor in creating a successful food delivery app is to keep your customers’ personal information safe and private. Finally, it is critical that you never share any of your customer’s personal information with anyone else without their permission. This includes things like email addresses, home addresses, phone numbers, credit card numbers and even purchase history – no matter how badly you might want to sell it to advertisers or partners down the road. Your customers trust you with their information – do not betray them!

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5) Provide an Incentive for Sharing Deals with Friends

Rather than hoping your customers will recommend you to their friends or family, it’s a good idea to incentivize sharing. For example, let’s say you own a restaurant. You can use Instagram’s Share-A-Deal feature to create an image of a discount on takeout and display it in-store. If people share that deal with friends via text message, Facebook or Twitter, they’ll receive special offers or coupons on future visits.

6) Set up Order Types and Deliveries Based on Location

In order to make sure your delivery is made on time, you have to be aware of what’s going on around you. If a restaurant or vendor sees that there are orders in your area and they can easily pick them up or drop them off, then they might accept your order—which means more profit for you! That’s why it’s important to use geolocation tools like Google Maps, Foursquare, or an internal database.

7) Maximize Social Media Integration

Customers expect to be able to order from their favorite restaurants using social media platforms. It’s up to you, as a designer, to consider how your users will interact with social networks and integrate that into your design. Taking advantage of these features can help set your app apart from its competitors. Integrating popular third-party apps like Instagram and Facebook gives users another reason to download your app in addition to giving them a fun experience using it.

8) Push Notifications
One of the most useful, underused, and underappreciated features in any mobile app is push notifications. Push notifications are alerts that are sent to your phone when something happens on an app. The feature works by delivering information at a time when you're not actively using an app but still might be interested in seeing it. They let businesses communicate with their customers even when users aren't engaged with an app, which makes them a powerful tool for digital marketers.

Conclusion
From hiring a developer to creating a polished, engaging user experience, food delivery apps are no easy feat. It’s crucial that you take your time and consider all factors before getting started on an app of your own. After all, there’s so much at stake—and your audience is sure to let you know if you get it wrong!

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