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Do you still think Martech does not need to improve its current team? What if.
The year 2019 is slowly coming to an end and the marketing channels show no signs of slowing down. If you are a marketer and help manage technology better, you know that technology is no longer a bonus. Try all effective options to complete the work so that customers do not enter your channel.
Here are the 10 best B2B technology marketing combinations you need.
1. CRM system
Customer service is an important factor in the development of your business. The cost of all your marketing efforts and website traffic means that the device only offers one option. I'm not saying that resale and sales at the current high rate are a problem.
Just because a customer buys from you last month does not mean he buys them again or stays forever. The lawsuit against Bain & Company, along with Frederick Reichhold, claims a 5% increase in data storage from 25% to 95%. In this sense, it is important to constantly manage and maintain change.
2. Account-based marketing program
Needless to say, modern merchants must meet important criteria such as data closure, over-personalization, contextual expertise, and multi-channel access points. If you are looking for an exponential increase in this rate, ABM is the answer.
3. Social
Increase your online presence with the new protocol and reach millions of people. But today's consumer is everywhere. And you want to build your influence across multiple platforms simultaneously. It is known that a user today has on average seven different accounts on social networks. While this is a powerful new multi-channel strategy for marketers, it is not easy to manage these different platforms simultaneously. Hootsuite, Yotpo, Social Sprout and more. Reputation management, such as software solutions, can help keep your organization healthy.
4. User experience management (CEM or CXM)
Experience is now one of the three best investment areas on the market, says Gartner. Therefore, according to market leaders, it is necessary to prepare materials to improve network connectivity and hire everyone in the business. Customer Experience Management is a key factor in today's advanced global market, and efficient management has significant business values.
An Internet platform for experimentation
Whether you focus on product development, sales or marketing, it is important to keep your tests effective and vulnerable. While this is true for statistics, it is not time to rely on basic testing skills.
6. Marketing Automation
Of course, the use of other devices on the market today may seem boring. Marketo "Strong force to automate traders". If you are interested in how a potential buyer interacts with all of your marketing channels, Marketo is a great choice. Marketo is a project for all multi-channel teams to attract customers with features such as customer engagement marketing, real-time personalization, marketing automation and marketing management.
7. Google Analytics
This is one of the most reliable aspects of any marketing technique. In fact, according to Marketing Land, the number of companies using Google Analytics varies from 30-50 million.
8. Google Adwords
Google Adwords is still the most used advertising platform in the world. Despite all the hassle associated with Facebook ads, AdWords certification is still the standard for additional beginner-level digital marketers. Why? Because AdWords works better. The goal is to increase.
9. Syrup
Keeping in touch with SEO is very important and it is not possible to get valuable information about cost search (results page). In today's world of ever-changing algorithms, it will not be as good as SEO until each goal is ranked number 1 by Google for a keyword.
10. Automated email marketing with Mailchimp
Powerful Mail Dashboard Get accurate business information without using empty dimensions. il. Email is still one of the most effective ways for B2B audiences. OMR Mailchimp
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