These formulas from the Best PR Agency in Delhi are going to create magic for your brand.

Attracting media attention can be a difficult task for many brands, ranging from individuals to corporates. Since many companies are clueless about the process, as the best pr agency in Delhi, we are suggesting ten ways to get media attention.

1. Press Conference–…

Public relation is a tool that people use to create brand awareness. Many people feel that it is not a wise idea for anyone to expect new leads. But I disagree with the same concept. Here, I am writing down three ways to create a campaign that will eventually support you in lead generation.

Brand Awareness- A campaign related to brand awareness can become one of…

By: Nilay Ankur

The internet bloom came as a blessing driving the wheel of innovation and evolution. It can also be accounted for the overtly use of the word ‘branding’ in the present age. But the irony lies in the fact that the highly exploited word contributes to the economy of the business immensely. If handled strategically with the perception it can add to…

Awareness programs can be one of the keys objectives.

In today’s blog, I will try to give you only one example to put forward my point. So without wasting any moment, let’s go.

Imagine you are trying to launch a brand that is related to the healthcare segment. Okay, wait, let’s go back to the basics first. To make a brand successful, the brand needs to…

The PR industry has been part of dynamic evolution over time. There was a time when PR agencies used to just disseminate news reporting. This was all that PR would do. But now with the robust market expansion, the best PR agency strives to accomplish a wide array of functionality.

Today, public relation is an instrumental tool driving the brand's reputation. From posting tweets, creating hashtags, to booking television, directing vlogs – in short, PR has shouldered the responsibility of…

We all are happy to learn about the news of the Covid vaccine. India has almost vaccinated more than 6 lac, health workers, already and the no of cases coming daily are also low. The recovery rate in India is also quite high and touching almost 97 percent. So how these things are going to affect the businesses and what can we expect?

Look, we all understand the…

Earning impressive and goal-oriented media coverage is no more an easy task especially during pandemic hit 2021. Striking even a minor wrong tone can deliver multidimensional undesired impacts to leave you with a weakened brand image. Media pitching is an integral part of any PR strategy to keep the brand in the marketplace noticed. The Covid-19 pandemic has created…

The year 2021 is coming with a lot of expectations. The businesses are also geared up to welcome 2021 with new strategies and approaches formulated during months based on the experiences and findings during a yearlong Covid-19 crisis. Addressing the changed perspectives, requirements, preferences, and buying behaviours of customers in the most influential way is the biggest…

Ways of communication always been evolving

I am 32 yrs old. I am a 90s kid and I feel I am living in an era of change. My first memory of television was a box with back and white picture quality. I had seen PCO located near Paan shop in my village. Akashwani was the only radio that was there. Many more such things were there that you can’t see right now around you. The way things changed. In the way the communication.

All these things that I had mentioned above was a medium of…

Hiring a PR agency can be one of the ways.

Who does not want to get covered by the media? Who does not want that people should get to know about them? Everyone loves media attention. But attracting attention from the media can be a task for many people.

Either for personal/Individual branding or corporate branding, for both, media coverages are useful.

How does media coverage play a role?

Look, let me make it simple. For centuries, human loves stories. Human’s interest in…

PR agency helps in building a strategy around the brand.

Can a car run on a single wheel? Is it even possible? Is this sounding absurd to you? Look, most of them think that PR is about just a press release. They will get one press release covered and, then everything is sorted. No, it’s an entirely wrong concept.

Public relation is about the strategy that builds a brand. It’s about planned communication and developing the tactics to reach the target group. Having said that it is…

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• December 2, 2020

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By: Nilay Ankur

Have you ever been in awe, mesmerizing by the Amul Butter advertisements? Many who think that moment marketing is a phenomenon of the recent digital era, can go down the memory lane and revisit the illustrations that came on the butter packs, taking about the trending topics of the time. It clearly can offer an intensive case study for the current brands indulging in moment…

People are spending more time on the internet in 2020.

According to reliable data, people are spending more than 3 hrs daily on the internet in 2020. So, what do you think about this? It means that more than anything, people are getting information from the internet. According to a recent study, the medium from which people used to gather information has changed…

Many people have heard about the PR agency but they are not completely aware of the functionality of PR. Without knowing about the functionality of PR, it becomes confusing to move forward. There are a lot of myths that are there in the market. Due to the myth that is present in the market, people expect some things that are not possible. Over expectations are two ways…

Public relations agency helps you with the same.

Who does not want to get space in media? Many people and brands dream of media coverage. But it seems difficult for many. The reason behind it is; less understanding about media. Many of us are clueless about media functionality. They feel that it is almost impossible to get media coverage.

But it is not like…

PR goals should be clear.

Vision and clarity are the two aspects of successful brand positioning. A well-constructed roadmap lets you achieve a successful PR campaign. First, understand the meaning of the roadmap. What is a roadmap? A road map means a set of instructions about how to do something. I would add something here to a set of “clear” instructions. Clear…

Look one thing we all should agree that an expert in the field is always going to be more aware of the subject than the other person. The point to be noted; it does not mean that whatever they say is always right. One of my PR coaches told me once, hiring a PR agency should be like a marriage. Like no marriage is completely cured of disputes, in the same way, no PR agency and brand engagement are perfect and without disputes. But the discussion and disputes in thought should bring best from…

During COVID-19, numerous organizations were crushed. Yet, in the education startup and medical field, business never eased back down, and indeed, media hopped on education-related stories relentless. Numerous associations and fundings were announced during this period. Many startups from this segment are still striving for funding as a cash inflow in the market seems a positive spike.

A learned PR firm can enable you to recognize what substance showcasing methodologies will turn out…

During COVID-19, numerous organizations were crushed. Yet, in the education startup and medical field, business never eased back down, and indeed, media hopped on education-related stories relentless. Numerous associations and fundings were announced during this period. Many startups from this segment are still striving for funding as a cash inflow in the market seems a positive spike.

A learned PR firm can enable you to recognize what substance showcasing methodologies will turn out…