Sales slowed down shortly after lockdown restrictions were implemented, due to the stay at home measures which resulted in consumers participating in fewer physical outdoor activities. This therefore led to fewer injuries and less need for replacement purchases. With children off school and spending more time indoors, there is likely to be less need for wound care products. However, retail value sales are still expected to grow in 2020, as consumers stockpile products to make sure they will…

Wound care is expected to record an increase in growth for 2020, driven by sales of gauze, tape and other wound care, with sticking plasters/adhesive bandages also set to record positive value growth.

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Wound care is the smallest product area in terms of value sales among consumer health products in Nigeria. Current value growth of wound care is expected to be significantly lower in 2020 than in 2019, with only single-digit value growth, despite inflationary price rises. With people’s movements restricted due to COVID-19, which meant gyms were closed and children were playing outside less, there is expected to less injuries and therefore less demand for wound care products.

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Wound care is expected to register constrained growth in 2020 as the government imposes severe restrictions to consumers’ movement as a result of the COVID-19 pandemic. To reduce the spread of the virus, consumers were put into lockdown, limiting their opportunity to spend time outside or to injure themselves. As such, growth is expected to be slower in 2020 than at the end of the review period. Growth is expected to recover, however, when restrictions are eased as consumers will return to…

Although wound care saw solid current value increases for most of the review period, in 2020 the category is expected to turn to decline. Due to large-scale social restrictions (PSSB measures) and therefore fewer outdoor activities, there is less chance of injuries, leading to a fall in demand for sticking plasters/adhesive bandages, which is the only category with notable sales within wound care. Consumers tend to use sticking plasters as a first recourse for treating slight punctures, cuts…

In the review period, there was an increasing awareness of fitness and body image amongst Vietnamese consumers, especially amongst the younger generation living in big cities such as Hanoi and Ho Chi Minh City, due to peer pressure stemming from engaging in social media. This was an outcome of various actions carried out by the government. For example, in September 2018, the Ministry of Health launched the Vietnam Health Program in order to tackle the rising obesity level. in 2018 Vietnam’s…

Like many other countries, Ukraine has problems with sedentary lifestyles, stress, overeating and unhealthy diet, with fatty foods and alcohol remaining popular. Obesity and excess weight have therefore become a problem – in Ukraine the proportion of people with excess weight is estimated to be around 25-27%. Publications covering the problem are widespread, and more information on healthy diets and lifestyles is being published in magazines and online, as well as being broadcast on…

Obesity is common in Tunisia, especially amongst adults. This is a result of sedentary lifestyles, eating diets which are high in fat and carbohydrates (for example fast food and high volumes of bread), along with a high rate of driving jobs which add to the sedentary nature. It is estimated that 30% of the population of Tunisia is obese, a rate which is considered high. In order to address this, in 2019, the Ministry of Health increased awareness campaigns across the country, warning…

Weight management is expected to see a further slowdown in its current value growth rate in 2020, as has been the case over the last few years. Although this was a trend which was evident before COVID-19, demand is also expected to be negatively impacted by the emergence of the virus in 2020. This is partly due to consumers’ increasing price-consciousness as result of the negative economic impact of measures taken to control the spread of the virus. However, it is also because consumers have…

Value sales growth in weight management and wellbeing will see a significant slowdown during 2020. Growth in value sales had already begun to slow in 2019, and economic uncertainty arising from COVID-19 has exacerbated this underlying weakness. Meal replacement and weight loss supplements, which account for the bulk of value sales in weight management and wellbeing in Slovenia, are both exhibiting significant slowdowns in demand growth, as some consumers evidently regard these products as…

The COVID-19 pandemic has had quite a significant negative impact on weight management and wellbeing sales in 2020. COVID-19 made many consumers more concerned about their health and weight, with obesity significantly raising your chances of experiencing the worst symptoms of the virus. However, lockdown restrictions also gave people more spare time to prepare nutritious meals at home and engage in physical exercise, rather than buying dietary supplements. Unfortunately, weight management…

While there were no reports of product shortages or stockpiling, COVID-19 will have a negative impact on growth in value sales of weight management and wellbeing during 2020. This is because a significant number of consumers regard weight management and wellbeing are a non-essential purchase and reduced their consumption as economic conditions deteriorated on account of the pandemic. However, this impact of COVID-19 on value sales of weight management and wellbeing does not appear to be…

As a result of the COVID-19 pandemic, weight management products will see a steep decline in current retail value sales in 2020. With the country in lockdown during March and May, important distribution channels for purchasing weight management products were closed, with consumers only permitted to leave their home for a small list of essential reasons. Equally, with consumers stuck indoors all day, few people felt this was the best time to focus on weight loss or healthy living. The…

FuXion will focus on innovations in new areas such as beauty in 2020, looking to incorporate new industries into its products. It will focus on launching new collagen powders for skin beauty, targeting consumers who want to see quick and efficient results. These new launches are likely to attract the attention of consumers and boost interest in the company. FuXion has also benefited during the lockdown in 2020 from its strong online presence. The company has already developed a popular…

Weight management and wellbeing was already recording a sharp decline in growth prior to the outbreak of COVID-19, with a decline of 8% recorded in 2019. However, growth is set to decline further in 2020, with a projected 12% decline for the year. COVID-19 press conferences given in the country contained advice from authorities, that the public should put a strong emphasis on a healthy diet. This focus has further detracted sales for weight management and wellbeing, especially items such as…

Weight management and wellbeing is expected to be negatively affected by COVID-19, with only single digit value growth expected and significantly lower value growth than in 2019. As consumers priorities consumer health products that fight against COVID-19, such as analgesics and vitamins, weight management and wellbeing suffers. Also, with consumers cooking more at home due to restrictions on movement, they were able to cook meals in line with their dietary requirements and as result the…

Strict lockdown measures in Morocco following the outbreak of the COVID-19 pandemic have meant that consumers have been unable to practice sport or move around as part of their daily routines. For many consumers, this restricted mobility has led to weight gain. After three months of lockdown contributing to excess weight-gain many consumers are seeking quick and convenient solutions to lose the extra weight. These products include alternatives to food such as meal replacements, or weight…

After seeing slow current value growth for most of the review period, weight management and wellbeing is expected to turn to double-digit current value decline in 2020. Consumers’ incomes have been negatively affected by the economic impact of the measures taken to try and prevent the spread of COVID-19 in the country. Job losses have been seen, and falling wages. This has made consumers much more cautious with their spending, prioritising essentials such as food and necessary healthcare…

In line with global trends, Ukrainian consumers, especially the young and middle-aged, are increasingly striving for more active lifestyles and fitness. Whilst wellness and long-term prevention are strong motives, the culture of having a fit body, which is much covered in the media and via online resources such as Instagram, also motivates people to become sports enthusiasts. However, sports nutrition was heavily affected in 2020 with the arrival of COVID-19. Almost the entire second quarter…

Sales in sports nutrition are driven by the increasing number of Tunisians taking up exercise and seeking a healthier lifestyle. This led to a boom in the opening of gymnasiums and fitness clubs, with consumers typically attending a sessions a couple of times a week. Therefore, the number of consumers seeking sports nutrition products to help build muscles also increased, with the most notable sub-category being sports protein powder. This led to a strong evolution of the category, with the…