Software testing and quality assurance- these two practices have been consistently evolving over a long period of time now, making rapid improvements in their stride. Till a very short while ago, Quality Assurance, or QA, was considered to be an entirely separate function but is now increasingly becoming a crucial part of the entire development process as a whole.

In fact, such has been the…

From the very first day, growth and progress have been two attributes that always had scope for getting something more.

The general human perception has always associated big and larger than life scenarios to be better than the usual, ‘mundane’ ones. Big is always better.

Or, is it?

As far as companies go, this perception is all the more trending these days. There is a huge contradiction to it though.

Ever heard of a boutique ad agency?

Boutique Marketing…

Go through any article online today, and you are bound to find the impact of COVID-19 mentioned without fail. Such has been the year of 2020, where a global pandemic threw the entire world into chaos.

While normalcy is being restored everywhere gradually, digital adoption has been the highlight of this entire recovery process. This has been the trend for every industry and sector.

While a global lockdown ensued, the education sector took one of the biggest hits due to the…

According to Statista, October 2020 marked almost 4.7 billion people as active Internet users, which is almost 59% of the entire global population. This is a huge, and a very positive number in terms of how businesses and industries now leverage technology for growth.

As this new, digital world moves and advances, technological disruptions are now no longer confined to just one specific domain. Multiple areas are realizing the importance of technology, with online learning being one…

The world has seen digital adoption, or has been thrust into it since the COVID-19 outbreak. Yes, the world was getting digitized well before that too, but the pandemic brought a breakneck pace to the entire process.

The reason for the rapid rise is definitely the result-oriented nature of becoming digitally sound. Among a number of industries that have been reaping benefits with digital apps and solutions, telemedicine too has seen a meteoric increase in digital existence.

The…