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Posted by Ruth on September 4, 2024 at 11:03pm 0 Comments 0 Likes
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Posted by Phillip on September 4, 2024 at 10:58pm 0 Comments 0 Likes
Marketing research is a process employed by businesses to get, analyze, and interpret information used to produce sound business decisions and successfully manage the business. Put simply, it links the buyer to the marketer by giving information that may be used in making marketing decisions (i.e. B2C or B2B). This can not be implemented without the usage of a MIS (Marketing Research System) to gather, sort, analyze, evaluate, and distribute needed, timely, and accurate information to…
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