Philomathresearch's Blog – October 2022 Archive (3)

What Are IDIs? Explaining In-depth Interviews in Market Research



IDIs is a complicated and often tedious task. We’re huge fans of gathering all the relevant data possible for analysis, as well as doing in-depth qualitative analyses of your customers and business partners. Knowing where (geographically) your target audience resides, along with viewing their online interactions with products like yours, is a great way to get an idea of… Continue

Added by philomathresearch on October 20, 2022 at 10:35pm — No Comments

Why Customer Loyalty is Important?



Attracting customers can be a challenge. There is so much going on that it’s hard to keep up with everything, especially when you’re a start-up or in the small business stages. It’s important for small companies to stand out from their competitors and attract new audiences – customer loyalty is essential!



Customers are the lifeblood of any business. While… Continue

Added by philomathresearch on October 19, 2022 at 3:54am — No Comments

How Much Does Market Research Cost?



Annual market research is like ploughing the field before planting. It prepares you for upcoming seasons and changes so that your farmland stays fertile, and you can have a successful harvest. You need quality research to make go-to-market decisions, as these critical components build your line-up of products, as well as identify opportunities and threats to your… Continue

Added by philomathresearch on October 12, 2022 at 7:54am — No Comments

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