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Philomathresearch's Blog – July 2023 Archive (8)

Exploring New Markets: Conducting Market Research for International Expansion



Expanding into new international markets presents exciting growth opportunities for businesses. However, entering unfamiliar territories requires a thorough understanding of the local dynamics, cultural nuances, regulatory frameworks, and economic landscapes. Market research plays a pivotal role in guiding successful international expansion strategies. As a renowned… Continue

Added by philomathresearch on July 28, 2023 at 1:58am — No Comments

Qualitative Research Services at Philomath Research



Philomath Research is a full-service market research firm that specializes in providing qualitative research services to businesses and organizations. Qualitative research is a method of inquiry that focuses on exploring and understanding human behavior, attitudes, and perceptions through in-depth interviews, focus groups, and other forms of data… Continue

Added by philomathresearch on July 26, 2023 at 2:12am — No Comments

The Impact of Technology on Market Research: Trends and Best Practices



Technology has revolutionized the field of market research, bringing about significant advancements in data collection, analysis, and reporting. As a leading research firm, Philomath Research recognizes the transformative influence of technology on market research practices. In this comprehensive blog, we will explore the latest trends and best practices in leveraging… Continue

Added by philomathresearch on July 20, 2023 at 9:23am — No Comments

5 Examples of Quantitative Research



Quantitative research is a method of research that uses numerical data and statistical analysis to answer research questions. It involves collecting and analyzing data to make inferences and draw conclusions about a population or phenomenon. Here are five examples of quantitative research designs:



1. Descriptive Research Design

Descriptive research… Continue

Added by philomathresearch on July 20, 2023 at 5:43am — No Comments

The Rise of Digital Health: Exploring Health Tech Innovations





The integration of technology into the healthcare industry has paved the way for transformative advancements in patient care and management. Digital health, also known as health tech, is a rapidly growing field that harnesses the power of technology to improve healthcare delivery, enhance patient outcomes, and empower individuals to take charge of their health. In… Continue

Added by philomathresearch on July 19, 2023 at 9:38am — No Comments

B2B Panel for Market Research



In today’s business world, market research is crucial to success. Business-to-business (B2B) companies need to understand the needs and wants of their customers to develop effective marketing strategies and improve their products and services. One way to gain this insight is through a B2B panel for market research.



A B2B panel is a group of business… Continue

Added by philomathresearch on July 14, 2023 at 10:51am — No Comments

Market Research and it’s role in Strategic Planning



Market research is an indispensable tool in the strategic planning process, serving as the foundation for informed decision-making. By collecting and analyzing data on market trends, consumer behavior, and competition, businesses can gain valuable insights that shape their marketing strategies, product development initiatives, and overall business strategy. In this…

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Added by philomathresearch on July 12, 2023 at 9:56am — No Comments

TDIs, CATIs and WATIs for Healthcare Market Research



Market research is an important aspect of any business, including the healthcare industry. The use of different data collection methods, such as TDIs, CATIs, and WATIs, can be helpful in obtaining valuable insights and understanding consumer behavior in healthcare.



TDIs, CATIs, and WATIs are three commonly used methodologies in healthcare market research.… Continue

Added by philomathresearch on July 12, 2023 at 9:00am — No Comments

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