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Philomathresearch's Blog – March 2023 Archive (3)

What is Customer Research?



Customer research helps brands identify potential or current customer segments, needs, and behaviors. It’s conducted as part of market research, user research, or design research and always focuses on researching customers of a specific brand or product to identify unmet customer needs and/or opportunities for business growth.



Customer research about simple… Continue

Added by philomathresearch on March 16, 2023 at 11:20am — No Comments

Market Research: How to Choose between In-House or Outsourced Better?



Market research is a key part of any business growth strategy. By knowing your market and how your products and services can add value, you can meet and exceed your customer’s needs and wants. Market research can take many forms, but every business has their own needs. Let’s see which for is the best for you and your business, in-house or outsourced?



While it… Continue

Added by philomathresearch on March 10, 2023 at 3:45am — No Comments

The Rise of Electric Vehicles and Their Impact on the Future of Automotive Lubricants



The trend towards electric vehicles is expected to grow in the next decade as more countries attempt to reduce emissions. The Paris Agreement, along with increased concern for air quality and the diesel emissions scandal, have influenced diesel and fossil fuel restrictions.



The automotive industry is in the midst of a major shift from internal combustion… Continue

Added by philomathresearch on March 3, 2023 at 5:04am — No Comments

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