The modern era has made customers more demanding than ever. The COVID-19 pandemic made things all the more difficult in terms of financial stability and sustenance for a huge number of brands and businesses. As a result, they have gone over to collaborate with those who offer more cost-effective deals.

There has also been a substantial increase in competition as well, due to which the retention of existing customers has become really difficult. This is exactly where customer…

The number of mobile phone users has exponentially over the last five years. With the way how life is becoming more connected to our phones, this growth is only expected to further rise with time.

Smartphone dominance is one of the biggest reasons why more and more businesses are trying to reach out to customers with a mobile marketing strategy. Everything about the company products and services is now accessible to customers through their mobile phones.

Desktop use has…

In the last few years, technology has paved way for a lot of new changes at a pretty rapid pace. Today, every technology has customer satisfaction as its core point of focus, something that was almost impossible before. With something new coming up every day, businesses have witnessed a revolution of sorts with increased sophistication in technology.

As a result, software testing and quality…

During the initial stages of operations, every company aims to keep things cost-effective and look up to in-house marketing as the way to go. Later on, as they grow, the marketing efforts are also aimed to be more aggressive. This is where companies start looking to get an external muscle to reach out to their potential audience better.

The prime reason to get a boutique marketing agency on board is the added level of skill and expertise that are brought to the discussion table. An…

Whenever there’s a discussion on different kinds of Learning Management Systems, there will obviously be the inevitable point of Learning Management System features. For any training module, a seamless LMS is pivotal, but not everyone makes use of LMS as it needs to be.

In the world of mobile and app development, the need for a proper LMS is more, as the rapid changes in technology make it highly essential for staying relevant in the competition. Developers should be flexible enough…

Thanks to a troublesome 2020, brands were unable to take big calls on their design philosophies. After all, it would have been a big risk to try and tweak the brand identity with so much chaos already hampering the everyday lives of people.

But that was 2020, and whatever happened then is now past. That’s one great thing about graphic design- new years bring new opportunities, and considering how ‘boring’ 2020 was, this year will surely lend a new lease of life into graphic…

It will be long before a bigger revolution in technology comes about that can replace the impact of smartphones and digital technology. The extent of alterations they have made to lives all over the world will be hard to replicate, that’s for sure.

Because every piece of information can now be accessed with just a few clicks, social media apps have actually consumed a big chunk of our daily hours. In fact, the increasing number of smartphone users has been a big reason for the rise of…

The last few years have seen technology made a huge impact on almost every aspect of our daily lives. Such has been the pace of advancements that it would be no surprise if the 21st century gets to be known as the century of technology in the future.

Today, every kind of hurdle has the presence of technology in its solution, which is a huge deal in itself. Industries are heavily reliant on technology for better efficiency in their organizational processes. Also, with the way how the…

Statistics from Oberlo show that an average user spends about 3 hours every day on social media platforms.

Every single day!

Given how social networking app developmenthas evolved over time, it doesn’t come as a surprise. Three hours is a lot of time for a single user, which also presents a huge opportunity for numerous small businesses to enhance their visibility and reach out to a huge audience with their…

The more we say about Artificial Intelligence as a technology and the impact it has been making in the world today, the less we will be able to justify its impact on our lives.

Recent statistics on Oberlo show that about 54% of business executives admit that the incorporation of AI within the workplace has increased their overall productivity. To add to it, a very sizeable 15% of global customer interactions would be entirely completed through AI by the year 2021. Compared to 2017, it…

Globalization has completely taken over the world. The amount of information and extent of technology is expanding at a highly rapid pace. A huge number of industries are taking advantage of this technological evolution and tap markets they could never have imagined before.

Telemedicine is one of the industries that has been on a noteworthy rise with this global adoption of digital technology.

Healthcare is now seamlessly assisted with technology to deliver telemedicine app…

Are you a business that has decided to finally get an online presence? If that’s the case, there is one more thing that you need to realize.

Just going online will not be enough. You know why? Because there are tonnes of competitors already online and doing a lot of things right. Well, you can start by choosing the rightweb design and development companyfor your business.

Why Does Your Business…

If you own a business, it’s evident that like everyone else, growth has been the driving force for you. Given the uncertain times, growth is not easy to come by. We are not discouraging you in the slightest.

If you have a business still running amidst all this COVID-19 lifestyle, you already have a lot of courage. However, be it any time, year, or month, branding and marketing your business is of utmost importance. You might have a great product with you, but it will be delusional to…

As far as disruptive years go, 2020 will undoubtedly be on the top for quite a long time to come. A global pandemic like the coronavirus is something that has happened in almost a century. Needless to say, the effect of this pandemic has been heavily felt in all the sectors and industrial domains.

Custom software development services also have witnessed a big change in the way they worked, when you compare them before and after the pandemic. Despite COVID-19 in 2020, software…

Why You Can't Ignore QA in 2021?

For any company offering custom software development services, the importance of Quality Assurance (QA) cannot be emphasized enough. QA is a highly essential aspect of any software project, making sure that any software conforms to certain quality standards and guidelines pre-defined by the clients.

While a few years ago QA didn’t enjoy the importance it does today, several companies have a dedicated QA team that ensures the highest quality of…