Microfuser's Blog – January 2019 Archive (1)

Marketing Strategy Doesn't Have To Be Hard. Read These 9 Tips

There can be considerable benefit in comparing these figures with those achieved by other organizations (especially those in the same industry); using, for instance, the figures which can be obtained (in the UK) from `The Centre for Interfirm Comparison'. The most sophisticated use of this approach, however, is typically by those making use of PIMS (Profit Impact of Management Strategies), initiated by the General Electric Company and then developed by Harvard Business School, but now run by…

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Added by microfuser on January 10, 2019 at 6:48am — No Comments

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