Engagement on your posts determines your visibility on Instagram; it's directly proportional to the number of views and likes you receive on your posts. A large number of likes on your posts act as "social proof" for users who want to follow you.

Besides the quality of content, the number of likes and views is really important to pique people's interest in your content. Greater views also take the pressure off of putting multiple hashtags on your posts to get them noticed, as well as…