10 Things Steve Jobs Can Teach Us About custom packaging
What often starts out as a simple question, begging an equally simple answer, turns out to be complicated. Here is the simple question: What does the packaging cost for a bottle of wine? For sake of this discussion, packaging is defined as the wine bottle, cork, capsule/foil, labels (front and back) and the bottle filled. As in most manufacturing processes, costs are directly related to volume; the more you produce in a single run the cheaper the final cost. But, what follows is, "the devil's…See More
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